Lavinia Voice is born to promote online audio

This new area within the Lavinia group will enhance technology, creativity and content for virtual assistants and podcasts, among others.

The group Lavinia takes on the challenge that the voice revolution represents with the creation of Lavinia Voice, the new area to promote the design and development of experiences related to online audio. This new area is specialized in technology and content generation for voice assistants, as well as new narratives based on audio and takes advantage of the experience previously accumulated by the group.

In this sense, Lavinia Voice has been selected as a recommended agency by Amazon Alexa for the development of Alexa skills.

The online audio universe offers important opportunities in the field of communication and new formats and is combined with Lavinia's purpose, in this sense, of offering a broad vision of the sector to offer advanced audiovisual products for media, brands and institutions. Online audio has become a key area for connecting with consumers and offering experiences in which content and advertising come together in an integrated and non-intrusive way.

Technology, creativity and content generation is the origin of Lavinia Voice to devise, produce and distribute applications for voice assistants (skills and actions, in the case of Alexa and Google Assistant, respectively).

Lavinia Voice begins her journey with credentials since in recent months she has worked on the design of experiences in RTVE children's content adapted for home voice assistants. This design has been realized in two new applications: Lunnis of Legend y Clan Tales. A commitment to entertainment and innovation that is nourished by Clan's successful series Lunnis of Legend and from the great RNE children's archive.

This experience, developed by RTVE Digital in collaboration with Lavinia Voice, it thus opens up to boys and girls a wide catalog of stories and a collection of interactive adventures with the Lunnis as protagonists.