Mediaset relies on Sociograph's neuromarketing for the success of its fiction series24 February 2014 [+] New ways of making fiction, in which all strategic areas are involved (production, programming, communication, external relations and research and marketing) are...
La Seminci elegirá su nuevo premio Impacta mediante el uso de tecnología de reconocimiento emocional6 September 2013 [+] SocioGraph, el sistema de tecnología emocional de Icon Multimedia y la Universidad de Salamanca, se utilizará para decidir el nuevo Premio Impacta en la ...
Selective or a la carte advertising with Deneva 4 from Icon Multimedia29 September 2011 [+] Icon Multimedia goes to Total Media with the latest version of its content and advertising management platform Deneva 4. The main novelty...
Icon Multimedia surprises at Total Media with its neuromarketing concept7 October 2010 [+] Perhaps one of the presentations that is raising the most interest in Total Media is being carried out by Icon Multimedia. Together with the department...
