IBC 2022 で対面体験を提供するロスのビデオ
After months of uncertainty, ロスビデオ has confirmed that it will not miss IBC 2022, which will once again be held at the RAI in Amsterdam from 9-12 September.
ロスビデオ is approaching its presence at IBC 2022 in the same way it did NAB 2022: with a small booth focused on delivering a “face-to-face experience to enable collaboration and facilitate in-person conversation, to connect with the community and unlock innovation.”
ジェフ・ムーア, executive vice president of Ross Video, acknowledges that the company has “missed” what “IBC offers the industry”: “Throughout the last two years, we have communicated the advancements in our offerings directly with our customers, but we believe that there’s still a place for face-to-face connections, which allows for different levels of communication and understanding,” he says. Moore accompanied his remarks with a statement that could help clear up the equation for the Canadian company’s upcoming face-to-face events: “We believe the time is right for the resumption of large trade shows.”
その間、 Michael Crimp, CEO of IBC, welcomes the addition of Ross Video and sais about the event: 「IBC 2022 は、すべての参加者に貴重な洞察を獲得し、専門知識を共有し、新たな機会を開拓する機会を与えるエキサイティングなライブ イベントになります。ライブ イベントの復活が業界をいかに活性化させているかを私たちはすでに見てきましたが、IBC2022 では、ショーフロアにいる誰もが、大好きな対面の方法でビジネスに戻れるようにします。」
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