Brainstorm to David Alexander as the new sales director
Brainstorm Restructure Its sales division incorporating David Alexander whose main objective will be to position the Spanish company in international markets.
The Spanish company specialized in graphics and high -level virtual environments for television has signed David Alexander, one of the most prestigious European professionals in the sector, as the new sales director. With this incorporation, Brainstorm restructures its sales division further accentuating the international projection of its solutions for informative, sports, financial or entertainment spaces already present in channels around the world such as TVE, BBC, RTL, TSR, NBC, CNBC, Reuters, Abu Dhabi TV, Al Jazeera, NHK, NHK, NTV and TV Japan, KBS and MBC Korea.
Brainstorm will thus expand its presence in traditional European, American and Asian markets, at the same time entering emerging markets such as Latin America or new media.
Ricardo Montesa, CEO of Brainstorm, after being very happy with the incorporation of Alexander, commented that "David will be a key piece when helping us to achieve our expansion goals in 2010. His extensive experience in international sales and his many friends and business contacts throughout the television industry will help consolidate our presence in existing markets, accelerating the entry into new ones."
During his paos by Quantel, David Alexander played, as head of southern Europe and Latin America, a decisive role in the expansion of the British company in these markets that represent a significant percentage of the volume of business. In recent years, Alexander had been collaborating with numerous companies in the sector making market and consulting prospects helping them to enter business segments of a certain complexity.
English-Spanish bilingual, and knowledgeable about the reality of European and Latin American markets, David Alexander will undoubtedly be a key piece to further strengthen Brainstorm internationalization.
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