Red Bee, provider of rich metadata for Samsung Smart TVs in Europe

Red Bee Media will offer content optimized for 13 European territories on Samsung's new connected TVs. This metadata will enable an excellent content discovery experience across its 2,500 channels in 23 languages ​​and 13 European countries.

Red Bee Media has signed a multi-year contract with Samsung Electronics to provide rich metadata from 13 European countries on its new line of Smart TVs.

The contract has been formalized after a strict competition to which the main companies in the sector were invited. In this way, Red Bee Media becomes the provider of rich content for your EPG, including localization of program descriptions and images. This metadata will enable an excellent content discovery experience across its 2,500 channels in 23 languages ​​and in 13 European countries including the United Kingdom, France, Germany, the Netherlands and the Scandinavian countries. Red Bee Media's metadata service will make it easier to find content on Samsung Smart TVs and allow users to discover new programs through personalized recommendations and voice navigation.

Patrick Tillieux, CEO of Red Bee Media, commented that "we believe that effective and personalized content discovery is essential for the viewer experience of the future and we are very proud to have been selected by Samsung as its provider of rich metadata, the basis of the new content discovery tools that it has incorporated into its new line of connected televisions. We are delighted to work with Samsung creating quality, accurate and localized information that will truly enrich and improve the experience of its users. part of the largest European markets. We are also looking forward to strengthening this alliance over the coming years.”

Red Bee Media is the largest metadata provider in Europe and works with a large number of renowned international organizations. Rich metadata is a core part of its Red Discover offering, a complete content discovery proposition that includes rich metadata creation, EPG creation and distribution, user interface design, custom search and recommendation tools, and second screen applications.