Layercake announces strategic alliance with Broadcast Solutions

The company specialized in automation and streaming solutions for multimedia workflows, Layercake, has closed a strategic alliance with Broadcast Solutions, one of the largest multimedia systems integration groups in Europe.

This collaboration marks a significant milestone in providing next-generation broadcast infrastructure, cloud-enabled production workflows and advanced automation capabilities to broadcasters, rights holders and multimedia organizations around the world.

Through this alliance, Broadcast Solutions will integrate the Streamcake orchestration platform and the Layercake automation package in its extensive portfolio of technology solutions for broadcasting and media.

This integration will enable customers to accelerate cloud adoption with a Seamless deployment of hybrid and cloud-native production environments, as well as automate multimedia workflows, from live sports to enterprise streaming, reducing operational complexity and costs.

On the other hand, will improve flexibility and scalability production teams, allowing them to respond more quickly to changing audience demands while taking advantage of the supervision and orchestration in real time for mission-critical broadcast operations.

Broadcast Solutions brings extensive experience in integrating large-scale multimedia systems, with more than 500 projects completed worldwide, including mobile units, studios and remote production facilities. The partnership with Layercake enables Broadcast Solutions to offer its clients not only world-class integration services, but also next-generation cloud-based workflow and automation solutions, tailored to modern production environments.

Padraig O’Donovan, CEO of Layercake, said, "This partnership with Broadcast Solutions represents a major step forward in our mission to simplify and automate broadcast infrastructure. Together, we will empower broadcasters and media organizations to embrace cloud innovation, while maintaining the reliability and flexibility they need for live and on-demand content."

“Layercake's Streamcake platform fits perfectly into our strategy of offering customers the best technologies for modern broadcast workflows,” highlights Antti Laurila, chief strategy officer at Broadcast Solutions. "Layercake's Streamcake platform fills the gap in making cloud production practical for businesses. It removes some technical barriers and gives customers the ease of use they expect when implementing complex workflows, whether on-premises, hybrid or cloud. By combining our integration expertise with Layercake's automation capabilities, we offer a seamless environment that improves flexibility, accelerates deployment and ensures scalability for future needs."

Layercake's capacity for innovation has inspired the development of media management and coordination products (Streamcake and Mediacake) that are facilitating workflows and commercial possibilities in the field of media. Delivers cloud-native automation and orchestration solutions for media production and distribution to reduce costs, accelerate innovation, and future-proof your broadcast operations.