Vizrt replaces traditional chroma with AI Keyer

After decades using the typical green chroma, Vizrt is generating great interest at NAB 2026 (Booth N2161) with the launch of its AI Keyer, an indoor or outdoor solution that expands the possibilities and accessibility of virtual reality and extended reality scenarios without the need to use a monocolor background.

This approach has been extensively trained on real footage in various environments and lighting conditions to recognize human silhouettes as foregrounds and seamlessly separate backgrounds, so presenters can move while remaining integrated into the virtual scene.

Edouard Griveaud, Senior Product Manager at Vizrt, comments: "Creating XR environments often requires large investments in infrastructure and requires specialized skills for daily operations. The Vizrt AI Keyer eliminates all these limitations, so high-quality virtual scenes and AR graphics become a reality for live productions of any size."

The Vizrt AI Keyer's extensive capabilities bring augmented reality to any environment, whether inserting remote speakers into a global public event, changing the visual location of a presenter in a news segment, or creating a completely virtual advertising wall behind a player in a post-match interview. No need for green screens, complex lighting setups or the laborious chroma key process, production teams can find new ways to engage audiences and maximize sponsorship value from anywhere.

AI Simplifies Visual Storytelling

For over a decade, Vizrt has integrated AI into the capabilities of many of its solutions across sports, media and entertainment, enterprise, and content creation. Now, Vizrt puts AI at the forefront of its innovations, to support and improve live production workflows and democratize complex, high-quality multimedia technology tools.

"AI is transforming the world, and the creative industries are no exception. At Vizrt, we have been on this path for years, incorporating intelligence into our solutions, empowering storytellers and delivering real, measurable impact to our clients," he says. Rohit Nagarajan, CEO of Vizrt. "That's not a vision for tomorrow. It's happening today. The Vizrt AI Keyer is the latest proof of our unwavering commitment to innovation. Putting cutting-edge technology in the hands of every creative, at every level, anywhere in the world."

In Las Vegas, Vizrt is introducing its native AI approach to revolutionize viewer experiences and engagement. With dedicated spaces and immersive experience areas for sports, media and entertainment, and enterprise, Vizrt experts will discuss how diverse outcomes can be achieved with the right partner and solutions.