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Artículos sobre ‘Mediaocean’

Mediaocean adquiere Innovid para impulsar una nueva plataforma de tecnología publicitaria

Mediaocean acquires Innovid to power new advertising technology platform
22 November 2024

[+]

Mediaocean fusionará el negocio de la plataforma de software independiente Innovid con su submarca Flashtalking con el objetivo de crear una plataforma “global, independiente ...

Mediaocean identifica los seis falsos mitos de la TV Conectada

Mediaocean identifica los seis falsos mitos de la TV Conectada
4 May 2022

[+]

La plataforma de publicidad Mediaocean ha analizado los principales falsos mitos sobre la TV Conectada a raíz de la publicación del informe “CTV es ...

Flashtalking (Mediaocean) arroja luz sobre cómo atajar el fraude en la TV conectada

Flashtalking (Mediaocean) sheds light on how to tackle connected TV fraud
21 January 2022

[+]

The CTV Verification Whitepaper report by Flashtalking (Mediaocean) is presented as a “roadmap” with keys to confront digital fraud in ...

Mediaocean patenta una solución para combatir el fraude en la televisión conectada

Mediaocean patenta una solución para combatir el fraude en la televisión conectada
22 December 2021

[+]

La Oficina de Patentes y Marcas de Estados Unidos ha concedido una nueva patente a Mediaocean: un sistema para luchar contra el fraude en ...

Flashtalking apunta las claves para maximizar la publicidad de vídeo en la convergencia televisiva de cable y digital

Flashtalking points out the keys to maximizing video advertising in the convergence of cable and digital television
8 November 2021

[+]

The digitalization of television, marked by streaming content platforms and connected TV, is giving rise to brands...

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