Mediaocean acquires Innovid to power new advertising technology platform22 November 2024 [+] Mediaocean will merge the business of independent software platform Innovid with its sub-brand Flashtalking with the aim of creating a “global, independent...
Mediaocean identifies the six false myths of Connected TV4 May 2022 [+] La plataforma de publicidad Mediaocean ha analizado los principales falsos mitos sobre la TV Conectada a raíz de la publicación del informe “CTV es ...
Flashtalking (Mediaocean) sheds light on how to tackle connected TV fraud21 January 2022 [+] The CTV Verification Whitepaper report by Flashtalking (Mediaocean) is presented as a “roadmap” with keys to confront digital fraud in ...
Mediaocean patents a solution to combat fraud in connected television22 December 2021 [+] La Oficina de Patentes y Marcas de Estados Unidos ha concedido una nueva patente a Mediaocean: un sistema para luchar contra el fraude en ...
Flashtalking points out the keys to maximizing video advertising in the convergence of cable and digital television8 November 2021 [+] The digitalization of television, marked by streaming content platforms and connected TV, is giving rise to brands...
