The social audience closes the year in growth3 January 2014 [+] Social conversations about television content have multiplied by 93.7% in just one year. December has recorded the fifth...
Social television in Spain is strongly consolidated1 October 2013 [+] 32% of all comments on Twitter in Spain during prime time are from television programs. A total of 3,900,000 users...
Advertising on TV and social media, a perfect synergy19 July 2013 [+] The television spot for the new Volkswagen Golf GTI increases comments about the brand on Twitter by more than 40 times. The campaign...
Social television continues to grow by leaps and bounds in Spain7 June 2013 [+] 1.5 million unique users comment on television programs in May. This figure already represents 25% of the total Twitter accounts in...