Sennheiser and its technological innovation amaze at CAPER 2012

The audio specialist, through the ARS Technologies stand (official distributor in Argentina), presented its original Sennheiser Wireless Systems.

Sennheiser exhibited at the stand of ARS Technologies at CAPER 2012 its latest solutions such as the Digital 2000 systems (with Neumann capsule) and Digital 9000. These devices transmit uncompressed audio with magnificent dynamics. They have been meticulously designed for the most important channels in the frequency dense environment.

Desde el comienzo de la feria, Cristian Jarry, encargado de Audio Profesional, Integración de Sistemas, Industria Musical & Electrónica de Consumo en Sudamérica, respondió todas las dudas y consultas de la gran cantidad de periodistas, técnicos, profesionales y estudiantes de la industria audiovisual, que recorren cada año los pasillos de CAPER.

In relation to the products on display, Jarry highlighted their importance as a solution to limiting the radio spectrum available to the channels within the context of a significant advance in digital TV. "Both the Digital 9000 and 2000 systems, as well as the 3000 Evolution series, come to combat this difficulty that arises from an excess of equipment working simultaneously that affects the diffusion of the signal and frequencies."

On the other hand, the manager expressed his satisfaction with what he considered "a notable year in Argentina and Latin America." “We have had exponential growth at a regional level, both in Argentina, Colombia and Venezuela - to name just a few - the 2000 Series (in Broadcast) and the Consumer sector in general had enormous sales volumes.”

Within the Argentine sphere, Jarry highlighted the management of ARS Technologies in a context of constant difficulties due to fluctuations in the exchange rate and customs control. "We have made a very important leap in the short time we have been here, this is fundamentally due to the direction taken by Ricardo Pousa, CEO of ARS Technologies. Ricardo carried out a conjugation between the PRO and the Consumer that, among other favorable results, allowed the Consumer to have logarithmic growth year after year," he commented.

The technological environment stands out for being a sector of rapid change and development, in relation to this Cristian recognized Sennheiser's main objectives for next year. "At a regional level, we want to grow by business areas, and at a local level, we are interested in putting emphasis on the increase generated in Consumer. For this, we plan to aim our guns at quality products, such as the MK4 microphone, the Amperior and Momentum headphones, and our own Sports Line."