Dolby Cinema, a new concept in exhibition rooms

The world's first Dolby Cinema will be in the recent construction of JT Cinemas in Eindhoven (Netherlands) and in the UCI/Cinesta La Machinista, in Barcelona (Spain).

Dolby It has presented Dolby Cinema, a new film concept for exhibition rooms and for the cinephiles that combines the most advanced sound and image technologies with an inspired design so that each visit is a completely captivating cinematographic event.

Kevin Yeaman, president and CEO of Dolby Laboratories, emphasizes that “Dolby has applied decades of research and development in Dolby Cinema to be able to offer a visual and auditory experience that will transport the public to the interior of the story as never before had been achieved. Dolby Cinema will be the most attractive way for cinephiles to see the new premieres”.

Dolby Cinema begins with the filmmaker's vision, who can use all the capabilities that Dolby offers in the production of images and sound to tell his stories and thus transform the way of making the movies. Before enjoying a film in a Dolby Cinema, the public can recreate in the design of the same that has been conceived to provide the viewer with the total impact of the filmmaker's work. When combining the design with the most avant -garde technologies of image and sound, the film comes alive by giving the viewer the possibility of enjoying it as conceived by its creator.

Dolby Vision

Dolby Cinema will feature the Dolby Vision projection system, which uses image processing and an toe optics capable of offering a high dynamic range with an improved color technology that has already been praised by the filmmakers for its incredible contrast, high brightness and a wide range of colors that approaches as never before what the human eye is able to see. With Dolby Vision, blacks are really black, the colors are alive and the proportion of contrast undoubtedly exceeds that of other image technologies of the current market. The result is a richer and more detailed experience that offers incredibly living and realistic images that make viewers feel like they are inside the film. The first Dolby Vision projectors and brand new titles will arrive in 2015.

The first Dolby Cinema, installed in collaboration with exhibition rooms around the world, will have the most advanced high bright light projection technology that currently exists with HFR, 4K, and ability to project in 2D and 3D of Dolby. When films with Dolby Vision are released, Dolby Cinema's laser projection systems will be replaced with Dolby Vision projection systems. The Dolby Cinema will also have the award -winning Dolby Atmos sound technology. Dolby Atmos moves the audio throughout the movie theater, even at the top, offering great wealth and depth to the sounds. Music, people and objects flow around the room in a synchronized way with the action offering a more surround and exciting experience.

Cinemas have been designed to create atmosphere and introduce the public even more in history. The Dolby Cinema can be customized according to the needs of the rooms, with a series of characteristics that include an flagship entrance and a dynamic audiovisual route that offers a new canvas to the creatives of the studies so that they can start telling their story before the start of the film itself. Other of the available features are large film screens that go from wall to wall and ground to the roof, ambient lighting and faceted acoustic panels designed to improve sound quality and increase the feeling of being inside the film. In addition, all the places where a Dolby Cinema is installed will go through a sophisticated process of visual and acoustic treatment to adapt them perfectly and offer a top quality film experience.

The world's first Dolby Cinema will be in the recent construction of JT Cinemas in Eindhoven, the Netherlands, and in the UCI/Cinesta the machinist, in Barcelona, Spain. Other exhibitors will be announced as the installation plans are completed.