Channel 13 of Chile outsources with Secuoya all production areas as well as the management of its studies and technical means
Grupo Secuoya signs one of the largest contracts in its history with Canal 13 of Chile. The 5+5 year agreement entails the outsourcing of all productive areas as well as the management of all studies and technical means, which have become the property of Secuoya and for which more than 10 million euros have been invested.
Grupo Secuoya consolidates its positioning in Latin America with the signing of a service outsourcing contract for Canal 13, one of the main television networks in Chile. The contract places the group as a key actor in changing the audiovisual business model in the Region.
The new content consumption habits, the technological revolution itself and the fragmentation that has caused a paradigmatic change have forced a new production model, which the Chilean audiovisual industry now faces with the Secuoya Group as its main partner.
By virtue of this new challenge faced by Secuoya, a large team of professionals from the Group in Spain, with extensive experience in similar processes, belonging to the areas of Services and BPO (Business Process Outsourcing), has traveled to Chile to analyze the optimization processes of technical and human resources. The fruit has been the configuration of a structure parallel to the one created in Spain capable of offering the same level of services that have made Secuoya a leader in our country, now in Latin America. The pillars of this structure are human capital, infrastructure and production model.
Human capital
The contract signed with Canal 13 contemplates the outsourcing of all its production areas, which entails hiring at least 350 professionals who will cover positions such as technicians, cameras, assistants, producers, post-production, graphic artists, broadcast operators, retransmission, hairdressers/makeup artists, among others. At the same time, this strategic operation of Secuoya also contemplates the hiring of structural personnel who will support this and other clients, so it is estimated that by the end of the year Secuoya will have nearly 500 professionals in its structure in Chile.
To fulfill both the contract signed with Canal 13 and also to establish itself as the main services and BPO company in the territory, Secuoya will invest more than 10 million euros in infrastructure. With this, the group will have more than 15 television studios in Chile, fully equipped with technical infrastructure, lighting grids and conditioning for news, entertainment and fiction productions; various HD performance controls; 2 mobile HD production units; 6 DSNGs; 100+ ENG teams and 100+ editing positions.
A new production model
For Canal 13 as well as for the rest of the channels in the territory, the presence of Secuoya is a guarantee when undertaking the restructuring of its business model, given the experience of the Spanish group in the transformation of the open television model in Spain.
One of the main steps is the detection of underactivity of resources to try to channel and focus them on new actors that may emerge. Just as happened in Spain, when the sector assumed the idle capacity of television stations, strengthening the audiovisual industry.
In Spain, ten years ago, the outsourcing of audiovisual services emerged, as highlighted by Secuoya, "in response to the crisis in the sector and the need to provide sustainability to the open television industry. The implementation of a new model, concentrated strongly on the development of content and a new approach to processes and management, allowed the networks to focus on their core business: programming and distribution of content, lower their operating costs and improve their financial results without losing identity, control or editorial line. Thanks to outsourcing, the sector Spanish audiovisual sector gained competitiveness, companies grew and workers saw how their possibilities of developing projects for various clients increased.”
The one with Canal 13 is the second major international contract that Secuoya signs this year. At the end of January, it signed a strategic contract with Claro TV in Colombia for the provision of technical production, journalistic and talent services for its own television channels Red Más, Claro Sports and music channels. The contract, which has a duration of three years and can be extended, seeks to strengthen and improve all the platform's own production channels. Specifically, all post-production, graphics, intake, archiving, documentation, broadcast, continuity, central control, writing, etc. depends on the service provided by Grupo Secuoya Colombia for Claro TV and which is made up of 200 professionals.
With more than 1,600 professionals in journalism, marketing, management, production, audiovisual creation and technical personnel (cameramen, illuminators, etc.) worldwide, Secuoya currently has a true network of content producers and services for the audiovisual industry, which allow it to reproduce its business model internationally. With operations open in Russia, North Africa and the Middle East and with presence in Chile, Peru and Colombia
In Chile, Secuoya has been present since 2016 as one of the main independent entertainment producers for the main national networks: TVN, Chilevisión and Canal 13 with different titles for free-to-air TV channels, such as Viral (TVN), The boss in your shoes (CHV), La Vega (TVN), wanted (CHV) y Park project (Canal 13).
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