Telecinco closes the summer as the most watched channel

Telecinco has closed August as leader for the twelfth consecutive month. They are followed by Antena 3 (11.2%), La1 (8.7%), paid themes (8.4%), regional (7.9%), LaSexta (6%), Cuatro (5.2%), FDF (3%), Energy (2.9%) and Neox (2.9%).

The summer season ends with Telecinco leading the audience ranking with a 12,7%. According to the report of Windward with data from Kantar Media, they follow him Antenna 3 (11,2%), La1 of TVE (8.7%), the payment themes (8,4%), autonomous (7,9%), LaSexta (6%), Four (5,2%), FDF (3%), Energy (2,9%) y Neox (2,9%).

Telecinco is a leader in women and in those over 25 years of age and older. For its part, Antena 3 leads in men. Clan is the leader among children from 4 to 12 years old (17.5%) and Payment Themes is the first choice among young people from 13 to 24 years old and in Target Comercial.

In August there was a historical maximum in Energy (2.9%), Atreseries (1.7%) and DKiss (1.1%).

As for the breakdown by region, Telecinco leads in Andalusia, the Basque Country, Galicia, Madrid, the Valencian Community, the Canary Islands, Asturias and Murcia, while Antena 3 is the leader in Castilla-La Mancha and Aragón. For its part, TVE's La1 leads in Castilla y León and paid themes in the Balearic Islands. In addition, the regional TV3 is the first option in Catalonia.

Telecinco leads the morning, afternoon, “Prime-Time” and “Late-Night” audiences. Antena 3 occupies the first position on the desktop. And paid themes are the most viewed option in the early morning.

He linear consumption in August was 178 minutes, which includes the concept of 'guests' (97% TTV) and the deferred amount of 5 minutes (3% TTV), which represents 184 minutes per viewer per day (3 hours and 04 minutes).

By targets, those who spend the most time per day watching television are, by sex, women (3 hours and 14 minutes on average) and by age groups, those over 64 years of age (with an average of 4 hours and 43 minutes per person per day).

The daily consumption time of viewers who watch television every day is 5 hours and 05 minutes a day, three minutes less than the same month last year. Television consumption by distribution systems has been distributed as follows: DTT: 75% (-0.3); IPTV: 13.6% (repeat result); cable: 8.5% (+0.1); and digital satellite: 1.9% (repeat result).

The regions where the IPTV system achieves a greater share are the Canary Islands and the Balearic Islands. For its part, the implementation of the cable stands out in Asturias and the Basque Country and the digital satellite in Asturias, Galicia, the Community of Madrid and Castilla y León.