Elena Neira joins Barlovento to read the present and anticipate the future of audiovisuals8 May 2026 [+] Barlovento Comunicación will enhance its professional services applied to the field of new business models and distribution systems in the audiovisual field with Elena...
Lights and shadows for linear television in 2025: drop in daily viewers and comeback in total viewers29 December 2025 [+] The Analysis of the Television – Audiovisual Industry 2025 by the consulting firm Barlovento Comunicación identifies an unexpected change in trend: 46.8 million people...
Audiovisual Talent Week returns with the algorithm and content consumption at the center of its proposal17 November 2025 [+] Promoted by the Audiovisual Cluster of Catalonia, the Audiovisual Talent Week will celebrate its eleventh edition from November 24 to 28 at the...
Hybrid television continues to replace traditional television consumption in Spain2 June 2025 [+] According to the latest Barlovento audience study, corresponding to the month of May, traditional television continues its decline in minutes of consumption, decreasing...
RTVE Play aims for a new record after the Eurovision push20 May 2025 [+] Consolidated in April as the leading Spanish platform, RTVE Play will surpass its latest records in May thanks to the best Eurovision audience data...
RTVE monopolizes the top 30 most viewed broadcasts of 20242 January 2025 [+] La 1 (RTVE) monopolizes the top 30 most watched broadcasts of the year thanks to a total of 28 sports broadcasts belonging to...
Broncano and Lalachús return leadership in the Campanadas to RTVE's La12 January 2025 [+] Faced with Antena 3's proposal with Alberto Chicote and Cristina Pedroche, who have led the Campanadas since 2022, RTVE's daring bet...
Hybrid TV saves the small screen: linear consumption decreases in 202427 December 2024 [+] The latest annual report from Barlovento Comunicación, set in 2024 with the highest audiovisual and digital consumption in history, highlights the importance...
Connected television in Spain: a revolution waiting for a great consensus27 February 2024 [+] In this Tribune, José Manuel Eleta, deputy director of Barlovento Comunicación, reflects on how 2024 could be the year of consolidation and...
Television in 2023: hybrid consumption, advertising stabilization and goodbye to the metaverse27 December 2023 [+] Barlovento has published its study 'Situation of the Audiovisual Television Industry 2023', in which it identifies hybrid consumption, advertising stabilization and...
Linear television falls: March 2023 marks the lowest consumption in history3 April 2023 [+] The latest study by Barlovento Comunicación on television audiences confirms that March was the month with the lowest television consumption in history: 189 minutes...
Pay television breaks historical records in 20226 March 2023 [+] The latest study by Barlovento Comunicación sheds light on the situation of pay television in Spain, which registers a historical record with the...
Linear television consumption falls in 2022 to 1992 levels28 December 2022 [+] The study “Analysis of the Television-Audiovisual industry 2022” by Barlovento Comunicación summarizes the main trends for television in the past year, among the...
91.4% of Spaniards consider that free television is a good of general interest21 November 2022 [+] According to the UTECA 2022 barometer, carried out again in collaboration with the consulting firms Barlovento Comunicación and Deloitte, for 91.4% of ...
The impeccable Goya gala on La 1 hits the audience7 March 2021 [+] The Goya Awards ceremony on TVE brought together 2,482,000 average audience viewers with a share of 15.6%. It was the...
Atresmedia surpasses Mediaset in January with an audience share of 27.4%2 February 2021 [+] By groups, after Atresmedia is Mediaset España (26.8%), RTVE (15.7%), FORTA (8.8%), Vocento (2.3%) and Unidad Editorial (2.3%). By networks, Telecinco leads with...
This is how 2020 was in the Spanish audiovisual industry30 December 2020 [+] The year concludes with a certain strength in television and the audiovisual ecosystem in a context of exceptional social and economic uncertainty derived from...
87% of Spaniards consider that free television is a good of general interest23 June 2020 [+] For the president of UTECA, Eduardo Olano, he highlights that the I Barometer on the social perception of Free-to-air Television “endorses the leadership...
Confinement leads to the month of May with the highest television consumption in history1 June 2020 [+] The total consumption in May has been 4 hours and 20 minutes per day, 37 minutes per person per day more than the same month...
This is the profile of the 16.3 million Spaniards who enjoy pay TV27 April 2020 [+] OTTs achieve a greater reach of individuals than traditional payment platforms, which manage to enter 27.8% of homes. Windward...
Confinement causes a historical record in television consumption1 April 2020 [+] The daily consumption time of viewers who watch television every day has been 6 hours and 11 minutes in March,...
The New Year's Eve Chimes bring together 16.6 million with a 96% screen share2 January 2020 [+] TVE's 1, with Anne Igartiburu and Roberto Leal, led the broadcast with a 35.2% screen share, 5.6 points below...
The 10 keys that have marked the television industry in 201927 December 2019 [+] Uncertainties remain in the Spanish audiovisual ecosystem: advertising investment and traditional television consumption decline. Barlovento Comunicación has made public its...
Telecinco registers its best November in the last 11 years with 15.8%2 December 2019 [+] It surpasses Antena 3 by almost five points (10.9%), the greatest distance since June 2016, and is a benchmark in commercial target (15.4%), with...
Telecinco closes the summer as the most watched channel2 September 2019 [+] Telecinco has closed August as leader for the twelfth consecutive month. They are followed by Antena 3 (11.2%), La1 (8.7%), paid themes (8.4%), regional (7.9%), ...
Telecinco leads the season and improves 1 share point1 July 2019 [+] As for TVE's La 1, it records its historic low for the season, with a 9.7% share. It is the first time that the...
José Manuel Eleta Carrascal joins the management team of Barlovento8 February 2019 [+] He has been president of the Control Board and the Kantar Media Committee and is a member of the Boards of Directors of AIMC and ...
TVE's 1 is once again the channel preferred by viewers to welcome the new year2 January 2019 [+] Antena 3 repeats in second position, with Cristina Pedroche and Alberto Chicote as presenters from Madrid's Puerta del Sol. The 1 with...
