Fractal Media and Cinfo will collaborate in the development of sports streaming

Clubs, federations and all types of sports entities will now have a technological proposal from the hand of Cinfo y Fractal Media to produce and transmit events directly to their audiences.

Fractal Media and Cinfo will thus complement their products by offering a solution that helps all types of Spanish-speaking sports entities expand their national and international audience base, while being able to build a sustainable revenue model, control audiences and improve communication with users.

Both companies agree that the market needs complete solutions that range from the generation of live content to its distribution on all types of platforms and its animation on social networks in the most automated way possible and with robust and proven solutions in the technology sector.

This agreement allows leading Spanish technologies such as TV (automated and AI-governed platform for live broadcasting of events) and Atom (construction of OTT platforms) join forces to record and produce events remotely and automatically, broadcast them live and build any business model on the content (whether pay-per-view, subscription, advertising or open broadcasting)

The proposed solution will allow the events to be produced through some remote controlled fixed cameras and automatically through IA and broadcast them on its own multi-device platform, as well as its immediate distribution on social networks.

Initially, this agreement will last for three years in which both companies will continue to develop their products independently.