Globo transforma su infraestructura con Grass Valley

The Brazilian broadcaster Globo expands the implementation of the AMPP platform Grass Valley. In this way, it reinforces its strategic alliance to transform the production infrastructure in prime time by adopting a software-defined approach.

The agreement marks a new phase in Globo's long-term technological transformation program, focused on the implementation of Grass Valley AMPP (Agile Media Processing Platform) as the backbone of its future production operations.

Since 2022, Globo and Grass Valley have worked closely to implement AMPP in Tier 3 content production environments, adopting a flexible, software-defined architecture. The success of this initiative laid the foundation for this new chapter: a multi-phase migration of Globo's main production control rooms, including those used for flagship primetime events, to a platform powered by the AMPP ecosystem.

A clear example of this technology in action was seen during the 2024 and 2025 seasons of Big Brother Brasil, one of Globo's largest and most complex live productions. The project combined a IP infrastructure 2110 completa con la arquitectura de microservicios locales de AMPP, lo que demostró cómo los flujos de trabajo IP nativos y el control definido por software pueden coexistir en entornos de alta presión. En esta implementación, AMPP se utilizó como sistema de reproducción diferida 24/7 durante 100 días consecutivos, todo ello dentro de una configuración altamente integrada basada en IP.

Esta asociación estratégica se ha sellado formalmente con la firma de un acuerdo empresarial plurianual, que garantiza la evolución conjunta del ecosistema AMPP en estrecha colaboración con los equipos técnicos y operativos de Globo. Al mismo tiempo, Globo está ampliando su infraestructura basada en IP 2110 a través de un nuevo proyecto de gran envergadura firmado junto con el acuerdo empresarial, un paso fundamental en la preparación para el estándar de radiodifusión digital de próxima generación de Brasil, DTV+ (TV 3.0). As part of this evolution, the new AMPP-based control infrastructure will also support 4K workflows, meeting key DTV+ requirements and reinforcing Globo's commitment to scalable, future-proof production.

“With this shift to a software-defined platform, we are enabling agility and scalability in our manufacturing supply chain to quickly respond to the demands of a constantly evolving market,” he highlights. Mauricio Felix, technology executive at Globo.

“It is an honor for us to strengthen our collaboration with Globo in this strategic transformation,” he says. Tim Banks, chief operating officer of Grass Valley. “AMPP offers a powerful, agile and efficient hybrid cloud platform that will support Globo's most demanding live production workflows, both now and in the years to come.”