Interest in audiobooks is growing: 10 million Spaniards have listened to at least one in the last year15 May 2026 [+] The consumption of audiobooks reaches unprecedented levels in Spain, according to the conclusions of the latest study carried out by NielsenIQ for Audible, an Amazon company...
95% of Spanish Internet users focus on Connected TV26 June 2024 [+] According to the latest IAB study, promoted by Publiespaña and prepared together with Nielsen, the penetration of Connected TV continues to increase: 95%...
Nielsen Drives Adoption of FAST Channels by Streaming Platforms with Gracenote FAST14 September 2023 [+] Gracenote, Nielsen's content solutions business unit, presents Gracenote FAST, an initiative whose objective is to help content owners, production companies and...
Nielsen strengthens ties with TikTok to identify best practices within the platform24 May 2022 [+] El programa Media Mix Modelling de TikTok da la bienvenida a Nielsen, compañía de medición de audiencias, datos y análisis que pasará a ofrecer ...
Nielsen acquires Gracenote for $560 million21 December 2016 [+] Gracenote provides reference information through metadata to entertainment platforms. The consultancy specialized in audience and consumption measurement Nielsen will buy...
Adobe and Nielsen will create the industry's first measurement platform for digital content29 October 2014 [+] Digital content classifications based on censuses will accurately measure ratings across devices. ESPN, Sony Pictures, Turner Broadcasting, Univision, Viacom, ...
The second screen gains weight19 June 2013 [+] 46% of smartphone users and 43% of tablet users use their devices as a second screen while watching television...
Univisión makes a strong push in online distribution with the launch of Uvideos30 October 2012 [+] The Hispanic network launches one of the most integrated and complete social experiences that exist in any language in the US as the function of...
The boom in the sale of stereoscopic televisions triggers the marketing of movies in 3D format29 October 2012 [+] Movies like 'The Avengers', from Disney; or 'Prometheus', from Fox, register greater sales in 3D format. According to a study by the DisplaySearch institute, it is ...
Samsung and Nielsen, jointly committed to audience measurement in DOOH environments18 February 2010 [+] Samsung's digital signage or Digital Out-Of-Home (DOOH) networks will work together with Nielsen in audience measurement, thus providing its ...
