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https://www.panoramaaudiovisual.com/en/2009/11/26/primera-instalacion-europea-de-una-pantalla-gigante-de-led-serie-db-de-barco/

First European installation of a giant Barco DB Series LED screen

Belgian brewer AB InBev has been Barco's first European customer to opt for a Barco DB series LED outdoor display. These new displays are designed with low-power 'green components' and feature superior visual performance in all environmental settings.

The main façade of the headquarters of the Belgian brewer Anheuser-Busch InBev in Leuven (Belgium) will now be dominated by a twenty-three square meter LED screen. The new screen corresponds to Barco's DB series, becoming the first installation in Europe of this type of LED screens manufactured with 'ecological components' of low consumption and high performance in any outdoor light condition. Barco currently has three screen sizes.

AB InBev's screen is used to display company information and spots for some of its more than three hundred brands such as Budweiser, Stella Artois and Beck's.

Luc Vandenbroucke, executive vice president and president of EMEA at Barco, was proud that "AB InBev has chosen Barco to enhance its brand on its façade. AB InBev is one of the world's leading consumer brands and we are pleased that it has selected a prestigious brand like Barco, thus confirming the quality of our LED displays."

Barco DB220

By, Nov 26, 2009, Section:Digital Signage

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