Cisco and NDS reinvent the television experience at IBC 2012

TV has changed more in the last five years than in its first fifty years of life. Cisco, backed by recently acquired NDS, is in the acceleration lane, reinventing and changing TV as we know it.

An IBC, Cisco and his newly acquired unit NDS, showcase the next generation in video capabilities, combining the power of network, cloud and client to help service and content providers accelerate time to market with new multi-screen video services. Together, Cisco and NDS will continue to transform the way operators deliver live and on-demand video experiences and services to consumers around the world.

At its booth, Cisco will highlight the next generation of Videoscape capabilities, including advanced solutions for live pause TV, the Videoscape Distribution Suite, a new and improved portfolio of content delivery systems with the latest CDN features such as CDN Federation, new set-top-boxes with Videoscape capability and modular and converged cable access platform (CCAP) technology.

At its booth, NDS is holding demonstrations of its solutions that are designed to enhance Cisco Videoscape. They also highlight their proposals to unify, extend and improve pay TV services on managed and unmanaged networks. Additionally, NDS showcases advanced user interfaces, including client deployments for major European pay TV platforms.

TV has changed more in the last five years than in its first fifty years of life. Cisco, backed by recently acquired NDS, is in the acceleration lane, reinventing and changing TV as we know it.

Jesper Andersen, Vicepresidente Ejecutivo y Director General del Grupo de Tecnología de Video para Proveedores de Servicios de Cisco, ha destacado que su empresa permitirá una experiencia televisiva de próxima generación que será más envolvente, atractiva y social, a la vez que creará nuevas oportunidades de ingresos para los proveedores de servicios y contenido en todo el mundo.

Cisco Videoscape Distribution Suite

Cisco has unveiled its expanded and enhanced content delivery network solution, called Cisco Videoscape Distribution Suite (VDS). Cisco VDS is an open platform that delivers video content across a wide variety of displays, protocols, applications, and networks. VDS serves as the network delivery engine behind the Videoscape architecture. It is a comprehensive, interoperable and holistic solution that bridges cloud and network functionality.

Several major service delivery customers, including Deutsche Telekom, Telecom Italia, SBB-Telemach, BT and others, already rely on Cisco's Videoscape Distribution Suite to enhance video experiences delivered to PCs, televisions and mobile devices, including smartphones and tablets. Cisco's Videoscape Distribution Suite builds on the service footprint of Cisco's existing content delivery network (CDN), serving more than fifty customers worldwide, delivering more than 3 million cloud-based live and paused live video streams.

Cisco VDS makes it easy to create new revenue streams through consistent, high-quality live and paused video experiences on any device, as well as through advanced on-device ads. Additionally, it simplifies CDN management while reducing operational expenses through consolidated live source recording and services, edge memo functionality for OTT content, radio access network (RAN) optimization, real-time CDN analytics, and remote provisioning capabilities.

Cisco VDS components, powered by third-generation VDS hardware, scale independently without the need to upgrade the entire CDN for additional capacity or streaming support.

New benefits for consumers and service providers include: centralized live and paused live content delivered on any device (managed or unmanaged); cloud-based recording, consolidated video source capabilities; transparent memo function for economical delivery of over-the-top (OTT) content; expanded options for wholesale CDN or CDN Federation; and sophisticated analytics/sourcing and more.

Videoscape at the EBU and ARD

Today Cisco announced that Eurovision, the communications, business and operations network of the European Broadcasting Union (EBU), has installed the Cisco media processor as part of Cisco's Videoscape television service delivery platform, to bring thousands of hours of live television from the London 2012 Olympic Games to European audiences. Cisco technology has been an integral part of the EBU's live streaming platform, www.eurovisionsports.tv. During the Olympic Games, more than three thousand hours of EBU member programming will be encoded from live HD feeds in multiple bitrates for locally tailored streaming.

To support the growing demand for video streaming during the London games, Eurovision installed the Cisco media processor, the cornerstone of the Acquisition Suite, and an important part of the Videoscape platform.

Cisco's family of media processors offer multiple streaming options, ranging from single format to multiple formats, standard definition (SD) to high definition (HD), and streaming to any device, from set-top boxes, IP-connected TVs, tablets, smartphones, and PCs. It also supports streaming to next-generation platforms, including iPhone, iPad, high-performance mobile phones, smartphones, Microsoft Smooth streaming, and Adobe Dynamic.

For its part, the consortium of public broadcasting institutions of the Federal Republic of Germany (ARD) is working with Cisco to expand its HD satellite programming to HDTV audiences throughout Germany. Using Cisco's Videoscape television service delivery platform, including Cisco video coding and content processing technology, ARD has improved the overall video image quality of its German HD direct-to-home broadcast systems for digital video broadcast via satellite (DVB-S/S2).

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