Alex Holtz, new vice president of Digital Media Solutions in Grass Valley

Holtz assumes this position with the idea of ​​strengthening Grass Valley's presence in multiplatform distribution

In order to strengthen its multiplatform distribution solutions area, Grass Valley just named Alex Holtz as vice president of Digital Media Solutions. With more than thirty years of experience in control systems, production, editing, multiplatform distribution, room automation, direct and on-demand streaming, robotic systems... Holtz assumes the position with the idea of ​​strengthening Grass Valley's presence in multiplatform distribution.

Mike Cronk, senior vice president of Marketing at Grass Valley, was delighted “to have
Alex will lead the Digital Media Solutions division, where he will define strategy and coordinate Grass Valley's product development to deliver the most effective solutions for our clients. As a dedicated member of the Grass Valley team, Alex brings considerable experience and industry knowledge to his new position. He has made significant contributions to the company such as Integrated Production Solutions (IPS), and was responsible for the development of Ignite, MediaFUSE and the line of HDC cameras for live news production, Internet streaming and mobile applications, and robotic camera systems.”

Antes de unirse a Grass Valley en 2004, Holtz ocupó diversos puestos de gestión de productos e ingeniería en ParkerVision, Parker Electrónica y Westinghouse donde jugó un papel clave en numerosos desarrollos mundialmente reconocidos.

Holtz, licenciado en Ingeniería por la University of North Florida, Jacksonville, trabajará desde la oficina de Grass Valley en Atlanta.