Miranda appoints Leonel da Luz as vice president of Sales for Latin America

Leonel da Luz will be based in Miami and will report directly to Miranda Technologies Senior Vice President of Sales and Marketing, Steve Ronneberg.

Miranda has appointed Leonel da Luz as vice president of sales for Latin America. Da Luz has more than 20 years of experience in the broadcasting market. His most recent experience was as Business Development Manager for the Harris Broadcast company in the Latin American and Caribbean regions. His career includes a series of strategic projects at TV Anhanguera, CIS Group and Grass Valley.

Marcos López, president of Miranda, has assured that "Leonel will bring great experience in the supply of technology and the integration of systems in Latin America and the United States, reflecting his professional history of great success in sales and business management. Our clients and partners in these regions will benefit from his experience, which will undoubtedly contribute to the development and expansion of the brand in the Miranda broadcast market."

Da Luz is an electronic engineer from the Escola de Engenharia Mauá in Sao Caetano do Sul, Brazil, with a postgraduate degree in engineering in digital open television and an MBA in Business Administration.