Great White records its latest video clip in 4K with the JVC GY-LS300
Although the entire project was mastered in 1080p, it was shot almost entirely in 4K because it represented a large reduction in time. The director made extensive use of the camera's 120 fps slow motion mode and variable mapping function in the production of the legendary rock band's new work.
Big Time, the new clip by the hard rock band Great White, has been filmed in 4K with the GY-LS300 4KCAM Super 35 camera. JVC. The production of the clip lasted 4 days and took place at the beginning of May in Riverside and Yacuiba (California). The clip includes the first single from his new album Full Circle, launched on the market last month.
Vista Media Solutions and Infinite Media Production, two North American production companies from Grand Junction (Colorado), came together for this project that was mastered in 1080p, but filmed in 4K. Slow motion mode was also used massively, recording at 120 fps. The narrative thread of the video clip talks about a young rocker who aims to become a rock star.
Scot Stewart, owner and creative director of Vista Media Solutions, has been working with the GY-LS300 for over a year. He purchased it thinking about the versatility that the MFT mount and the Variable Scan Mapping functionality provided in his projects, which adjusts the Super 35 CMOS sensor to natively accommodate EF, PL or other types of optics using common adapters on the market.
To Big Time He worked with 4 different Rokinon cinematographic lenses. ”I was very satisfied with the image quality and the possibilities that the camera gave me to combine different optics,” he declared.
According to Stewart, the band wanted a very dynamic video with “fast movements” using multiple shots from different angles of the same musical moments. To shoot this additional material without having to move the camera or constantly changing lenses, Stewart used the Prime Zoom function, which allows operators to use fixed focal primary lenses to zoom, without losing resolution or depth of field.
“When you only have three or four days to shoot a music video, having to relocate the camera every moment is really a hassle,” he explained. "The 4K image capture and the Prime Zoom function were a great help. It was a real discovery and I am convinced that it is a huge advantage in this type of filming."
Big Time It was a real challenge for Stewart, since until then he had specialized mainly in advertising productions with political content and also corporate videos. Although the entire finished project was mastered in 1080p, Stewart shot almost exclusively in 4K because it represented a huge reduction in time, allowing him, for example, to shoot an interview just once with an open shot and then crop it in post-production. He also explained that the camera's good behavior in low light allowed him to do interviews without hardly altering the lighting settings, which also accelerated the production process.
“I've always been a JVC fan,” Stewart said. "When this camera appeared on the market and upon knowing its price, it was clear to me that I wanted it. I try to emulate and compete with the greats and their great means of production. The GY-LS300 helps me in the aspects of image quality and in what I can do in post-production. The results of my work are perfectly on par with theirs."
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