The global weight of the Ibero-American film market is 11%

Cinema attendance worldwide totaled 7.913 million viewers with a collection of 38.6 billion dollars. Ibero-American countries released 5,786 films during 2016, with a gross of 3.27 billion dollars and an attendance of 894 million viewers.

Within the framework of the VI EGEDA – FIPCA Ibero-American Audiovisual Forum, which was held for the first time in Madrid, coinciding with the IV Edition of the Platino Ibero-American Film Awards, the 2017 Report on the Ibero-American Audiovisual Panorama has been made public. It analyzes the film and audiovisual sector in Latin America, the United States and Europe.

In the 2017 edition, data and extensive information are offered, among other topics, on film production in Ibero-America, the production costs of Ibero-American films, the production of fiction, the financing of productions, the role of festivals in the development of Ibero-American audiovisuals along with monographic analyzes on the situation in Portugal and the Dominican Republic.

The global weight of the Ibero-American film market is 11.1% in terms of screens and 11.3% in terms of spectators, with a slight increase compared to the figures of the 2015 edition. During 2016, Ibero-American countries released 5,786 films that grossed 3,270 million dollars and accumulated an attendance of 894 million
spectators.

The cinematographic quota of spectators by the origin of releases continues to be overwhelmingly higher for US cinema, which represents 84.8%. El cine iberoamericano supone el 11% y el europeo un 3,9%. Within this quota of premieres, the three most successful productions in Latin America in 2016 correspond to American productions: Captain America: Civil War, with 36.2 million viewers, Finding Dory with 33.9 million viewers and Batman vs Superman: Dawn of Justice with 33.1 million viewers.

On the other hand, the three most successful Ibero-American productions during 2016 have been: Moses and the ten commandments: the movie, (Brazil) with 11.1 million viewers, and two Mexican productions: What is the child's fault? y Don't stain Frida with 5.9 and 5.1 million viewers respectively.

As for the three most successful European productions, there are: Fantastic beasts and where to find them (British-American co-production) with 17 million viewers; Objective: London, (British-American co-production) with four million viewers; and The Danish Girl (United Kingdom, United States, Germany, Denmark and Belgium) with 2.9 million viewers.

Fiction Production

The 2017 Report has analyzed fiction production in Latin America in the period 2011-2015, on 77 television channels, 2,747 titles of premiere fiction works, 184,000 broadcasts and more than 154,000 hours of broadcast accumulated during
this period.

The average time dedicated by the networks of Ibero-American countries to television fiction is 26.1% of the total broadcast time. The countries whose channels dedicate the most programming time to fiction are the United States with 44.5%, Peru with 38.6%, Chile with 36.8% and Ecuador with 34%. By genre, soap operas account for 56.8%, series 24.4% and miniseries 7.8%.

The total number of releases in the 8 European markets analyzed in 2016 was 233, with revenues of $54.5 million. The total of Ibero-American premieres in the 20 Ibero-American markets analyzed total 65 and correspond to 45 titles, with a gross of 14.8 million dollars.

VI Foro EGEDA – FIPCA

The VI EGEDA – FIPCA Forum has brought together more than 250 professionals from the world of cinema and culture in Madrid, in which throughout its sessions they have proposed, with rigor and extensive knowledge and experience on the part of the participants, how to bring cinema to the schools of Ibero-America and at the same time ensure that audiovisual education, so necessary in a contemporary society, permeates all social strata.

The speakers have come to the conclusion that despite the overwhelming consumption of audiovisual media by young people (ten hours compared to 1 hour dedicated to reading), audiovisual arts and audiovisual communication are not usually the subject of study in the initial training cycles, unlike other arts, such as literature, plastic arts or music.

Based on this diagnosis, the EGEDA – FIPCA Forum proposes the generation of an Ibero-American audiovisual education program and the creation and updating of a catalog of sufficient titles for each age. They will also request the Ibero-American General Secretariat (SEGIB) to incorporate into the agenda of the Ministers of Education and Culture of the next summits of Heads of State and Government, the convenience of audiovisual arts being included in the academic plans of our educational systems, from preschool to primary and secondary education.

Finally, it will suggest to the authorities of the Conference of Audiovisual and Cinematographic Authorities of Ibero-America (CAACI) the promulgation of public training and audience training programs. These programs should include dissemination plans and knowledge of intellectual property rights, essential for the development of Ibero-American audiovisual industries.