BrightCove acquires the Ooyala video unit for fifteen million in cash and shares

La incorporación de la base de clientes, la tecnología, los empleados y las operaciones globales mejorará las capacidades de Brightcove en el mercado de plataformas de vídeo online.

El proveedor de soluciones y servicios de vídeo en nube, Brightcove ha cerrado un acuerdo definitivo para la compra del negocio de plataformas de vídeo en línea (OVP) de Ium.

Brightcove está adquiriendo la tecnología OVP de Ooyala, incluida la plataforma de gestión de contenidos de vídeo y publicación Backlot, Analytics, Live y sus patentes asociadas.

As part of the transaction, BrightCove will incorporate a substantial part of the engineering, technical assistance and sales personnel of Ooyala. The company intends to assume all relations with customers, distributors and partners that uses the OVP business of Ooyala worldwide.

Jeff Ray, CEO of BrightCove, has assured that “ooyala has formidable global clients that include the power of the video and its ability to transform the business and reach new customers. This transaction, which includes the immediate growth of our highly qualified and compromised global workforce, accelerates our ability to offer faster innovation and a deeper support to all customers. We will also increase our scope in the market and strengthens our capacity to ensure even more. Business in the key objective markets.

In the last 15 years, BrightCove has developed the most sophisticated online video platform on the market, with solutions that support multimedia, entertainment, marketing and business spaces. The aspects of Ooyala technology will be integrated into the BrightCove platform to provide a stronger global offer to all customers.

Jonathan Huberman, CEO of Ooyala, has pointed out that “we consider that the success of our clients is the most important thing. The BrightCove selection further demonstrates this commitment and guarantees that they will receive a first class experience. BrightCove is doing incredible things in the OVP market, and we are delighted that our clients work directly with the market leader”.