Ildefonso Tébar, new commercial director, marketing and Digital of AMC Networks International Southern Europe

Tébar, which will report to the recently appointed Director General Manuel Balsera, will be responsible for the areas of marketing, AD Sales, Digital, On Air and Creative Services.

Ildefonso Tébar He has been appointed new marketing director, commercial and digital of AMC Networks International Southern Europe. AMCNISE is one of the largest producers of thematic channels and has 24 brands in Spain, Portugal, France and Italy.

Tébar, which will report to the recently appointed Director General Manuel Balsera, will be responsible for the areas of marketing, AD Sales, Digital, On Air and Creative Services.

The manager, who has an extensive professional career in marketing and digital, has worked in companies such as Ono, Universal McCann, BBVA or, more recently, Samsung Electronics.

Tebar accumulates an outstanding teaching work being a professor of different masters and postgraduate degrees in ESIC-INTE and in EAE Business School. Bachelor of Advertising and RRPP from the Complutense University of Madrid, has a Master's degree on TV from the UCM and one in the direction of Cesma.