Marcos Santana, speaker of honor at the 4K HDR Summit 2020

The president of NBCUniversal Telemundo Global Studios will talk about Telemundo Center: a new 47,000 square meter space, equipped in Ultra High Definition, where 1,200 employees work.

Marcos Santana, president of NBC Universal Telemundo Global Studios, will be the speaker of honor for the sixth edition of the 4K HDR Summit, which will take place from November 17 to 19, in virtual format, organized by Medina Media with Panorama Audiovisual as media partner.

Santana will open the 2020 edition of the 4K HDR Summit offering his vision of the global television market and will announce details of Telemundo Center, a production space of 47,000 square meters, equipped in Ultra High Definition, where 1,200 employees work.

The executive will also offer his vision of the new production and distribution systems, with the rise of platforms and a changing market, year after year, and which have prevented the holding of the main content and technological markets at an international level. Finally, he will also talk about the effects of COVID-19 on productions and how they have resolved the challenges that this pandemic has brought to the industry.

Santana joined NBCUniversal Telemundo Enterprises in 2007, when Telemundo completed the purchase of the operating assets of its foreign distributor, Tepuy International Corp. of which Santana was president and CEO. Additionally, Santana has long been an active board member of several major television networks in Latin America, including Televen in Venezuela and others in Panama and Spain.

The 4K HDR Summit is the main Ultra High Definition event worldwide, and since 2015 it brings together “top engineers” and top content producers to exchange their experiences and advances.

Those registered for the 4K HDR Summit Virtual 2020 will be able to follow Marcos Santana's session, as well as the 30 presentations that will be offered over the 3 days by streaming, in addition to consulting online demos, attending exclusive webinars and networking through video meetings with speakers and participants.