Tomorrow starts the 6th edition of the 4K HDR Summit, with experts of more than twenty countries

From November 17 to 19, the greatest experts worldwide will meet to talk about 4K, HDR and 8K in the 4K HDR Summit, organized by Medina Media Events that has audiovisual panorama as Media Partner.

The world's biggest experts of the Ultra high definition (UHD) THE DAYS GIVE November 17, 18 and 19, virtually, in the sixth edition of the 4K HDR Summit To talk about 4K, HDR and 8K, with the aim of sharing and analyzing the progress of this new technology, called to improve the quality of the images we receive on the televisions of our homes or on our mobile phones.

Despite the limitations of COVID-19, they are 23 The countries participating in this edition, represented by speakers, sponsors and assistants of the United States, the United Kingdom, Germany, India, Korea, Japan, Poland, Canada, Norway, Argentina, Finland, Norway, Italy, Sweden, Turkey, Switzerland, Mexico, Romania, Thailand, Iran, Colombia, Venezuela and Spain.

The International Dimension of the 4K HDR Summit will have its climax on Friday, November 20, with the awards ceremony and projection of the short winners of the winners of the Málaga 4K Fest, the main short film contest in ultra high definition worldwide, to which, in this fifth edition, 324 works from 35 countries of the 5 continents have been presented.

In addition, among international institutions participating in the 4K HDR Summit, organized by Medina Media Events That has Panorama Audiovisual As half partner, there are the NASA (United States Aerospace Agency), the European Radiodifusion Union (Uer-an) and the producer of the International Olympic Committee (Olympic Broadcasting Systems, OBS).

The president of Telemundo Global Studios, Marcos Santana, will open the sixth edition of the 4K HDR Summit. The president of the UHD Alliance, Michael Zink (Warner Bros.); the president of Ultra HD Forum, Thierry Fautier (Harmonic); and the president of the 8K Association, Chris Chinnock (Insight Media) that will participate for the first time together in a panel over 8K.

The second day of the 4K HDR Summit will be fundamentally dedicated to live sports. The head of 8K on Japanese public television, NHK, Atsushi Murayama will open the agenda of that day talking about the Tokyo Olympic Games next year. The producer of the International Olympic Committee will follow him, OBS, with an exclusive interview with Isidoro Moreno and Guillermo Jiménez, and representatives of other top -level multinationals such as Jason Power, of Dolby; Peter Sykes, the Sony; and Carlos Castán, from Canon.

In addition, within this block dedicated to live sport, Rafa Nadal and his thirteenth Victoria in Roland Garros will also be protagonists of the French Research and Innovation Director of the French Perteme, Mickaël Raulet.

To the wide representation of Japanese companies, in this sixth edition, the American-South is added Mediaknud, with David Symons; The Norway Appear TV, with David Mitchinson; The Germans Rohde & Schwarz, with Erik Dobberkau; and Fraunhofer Institute, with Adrian Murtaza; The Canadian Ross Video, con Gideon Ferber y David Estruch; la turca Vestel, con Javier Morago; y la coreana Samsung, con Richard Moreton.

Los contenidos 8K que este año han sido seleccionados para estar presentes en la sexta edición de la 4K HDR Summit, proceden de la India, con su canal Travel XP y su CEO Prashant Chothani; del proyecto suizo-francés The Explorers, con su CEO Olivier Chiabodo; y la Agencia Espacial norteamericana NASA, con Carlos Fontanot.

Este año, los consultores de OMDIA, Paul Gray y María Rua Aguete, serán quienes presenten dos informes exclusivos sobre la implantación del 4K y del 8K a nivel mundial, así como las conclusiones finales del mayor evento sobre UHD en el mundo, que organiza Medina Media Events.

Finally, the Spanish Ultra Definition Association, UHD Spain, will occupy the 4K HDR Summit closing block. By the Ministry of Economic Affairs and Digital Transformation, Antonio Fernández-Paniagua, will show in first the current map of 4K in Spain, and the projected deployment of test emissions in the 17 communities.

In addition, from the hand of the UHD Spain Association, attendees will be able to know the advances that are taking place with the UHD in Spain through Pere Vila's presentations (RTVE), Emili Flats (Mediapro), Xavier Redón (Cellnex), Jorge Rodríguez (Hispasat) and José Manuel Menéndez (Polytechnic University of Madrid).

Durante los días 17, 18 y 19, los asistentes a la 4K-HDR Summit podrán conocer más de una veintena de demos en la zona de demostraciones (acceso gratuito), en los que compañías como Appear TV, Ateme, Dolby, Sony, Eutelsat, Fraunhofer, Nokia, Rohde & Schwarz, RTVA, Telemundo Global Studios, entre otras, expondrán sus últimos avances.
Los asistentes también podrán unirse a sesiones de preguntas y respuestas (Q&A) a través de video reuniones en directo con los ponentes.

La sexta edición de la 4K HDR Summit cuenta con el apoyo de Telemundo Global Studios, Ateme, Ross, Mediakind, Dolby, Appear TV, Samsung, RTVA, Fraunhofer, Eutelsat, Rohde & Schwarz, Canon, Sony, Hispasat, Nokia, Cellnex, Mome, Vestel, JVC, Toshiba, Hitachi, Axión, UHD Forum, Europa Creativa Media Desk Andalucía y Málaga de Moda “Talento Original”, una marca de Diputación de Málaga.

Those enrolled at the 4K HDR Summit Virtual 2020 will be able to follow the 30 sessions that will be offered by streaming, in addition to consulting demos online, attend Webinars Exclusive and do networking through video meetings with speakers and participants. In addition, on Friday, November 20, you can enjoy the virtual awards ceremony of the 4K short festival, Malaga 4K Fest, and the projection of the short winners.