MagentaTV experts use Ross Video's Piero to analyze Euro 2020

The graphics solution for sports content analysis Piero de Ross Video It is used by experts MagentaTV to analyze the Euro 2020 matches.

Plazamedia has been the company designated for the production of the MagentaTV (Deutsche Telekom) about Euro 2020. The company will oversee numerous formats, including the production of matches, during the 22-day duration of the competition.

Among the technical solutions chosen by Plazamedia is Piero of Ross Video. Vincent Walnut, director of virtual graphics analysis, details the benefits of the platform: "Piero uses image recognition or coded camera heads to overlay tactical graphics on sports content. With its range of visually attractive and informative effects, Piero helps pundits and pundits decipher the key moments of any match, giving the audience valuable insight into the decisions, tactics and actions that win or lose the match."

New solutions for storytelling

Hardy Steingweg, COO of Plazamedia, considers the use of Piero key throughout Euro 2020. "We are going to offer the audience the most innovative and attractive programs, and Piero will be a very important part of the recipe. It is a powerful and visually attractive tool that really helps tell the story of a match and offers our experts new ways to get under the skin of the action," he declared.

Finally, Mark Gardner, regional sales director of Ross Video for the EMEA North region, is pleased that another major broadcaster has joined the Piero family: "Every football match has its ups and downs, and there is always a lot of pressure on the teams in big events like the Euro. Piero helps fans understand the anatomy of a match, revealing the moments that make or break the result. Regardless of who MagentaTV's audience supports, I know that Piero will give the tournament coverage additional dimension and depth, and Ross is very proud to be handling this element of the production.”