Buendía Estudios hires Laura Abril as executive director of fiction and global business development

Laura Abril will join the Buendía Estudios team in April as executive director of Fiction and Global Business Development (EVP Scripted and Global Business Development), and will report directly to Ignacio Corrales, general director.

Corrales highlights that "the incorporation of Laura Abril to the company is a planned step within the strategic development of Buendía. In a sector in continuous transformation and with great competition, the incorporation of specialized and experienced professionals is key. At Buendía Estudios we consider the team our main company value and the addition of Laura Abril reinforces our positioning in this sense."

Abril assumes the direction of the Fiction area, based on a solid team of executive producers. In addition, his responsibilities include the Global Business Development area with the objective of promoting the company's firm commitment to expansion. “Buendía Estudios has quickly become a benchmark in the sector, and it is a privilege to join the company at this time of so much excitement in the audiovisual entertainment industry,” highlights the executive.

Sonia Martinez, gran referente de las series en español, mantendrá su posición destacada dentro del equipo de Ficción: “Después de haber contribuido en estos últimos años al afianzamiento de Buendía en el mercado español e internacional desde un rol de dirección transversal, creo que ha llegado el momento vital y profesional propicio para poder enfocarme en la creación y desarrollo de proyectos y la búsqueda de ideas y de nuevas voces desde una perspectiva más personal. Un ideal que estoy encantada de poder cumplir en Buendía”.

Así, Laura Abril se incorpora a Buendía Estudios tras su reciente paso por Paramount, where she had been performing various functions, being since 2019 the head of the company's international study for EMEA and Asia. He also has an extensive professional career, developed in large multinational companies in the entertainment sector such as Disney Spain, Sony/AXN Spain and Portugal or Cosmopolitan TV.