ISE 2025 inaugurates the largest edition to date

The Integrated Systems Europe edition (ISE 2025) that opens its doors today will be the largest to date, occupying a total area of 92,000 m² (including stands, demonstration spaces, conference rooms and recreation areas) and bringing together 1,600 of the main technology suppliers from around the world at Fira de Barcelona from February 4 to 7.

In addition to the exhibition area, ISE 2025 It will be an exceptional opportunity for the networking between professionals and training with a five-day professional development program organized by the fair's co-owners, AVIXA y GIVE UP. At this year's edition, which promises to be the most spectacular to date showcasing the latest in audiovisual technology and systems integration, attendees will be able to enjoy immersive experiences, interactive exhibits y First-hand access to revolutionary advances.

The exhibition area at Fira Gran Vía spread over eight pavilions are divided into seven technological zones. There are also numerous stages featuring free-access content throughout the fair.

The areas of Unified Communications and Educational Technology and of Residential and Smart Buildings are located in pavilions 1 and 2. Pavilion 2 also houses the Technology Stage for the Smart Home (2F350), the Connected Classroom (2C240) and the CEDIA Smart Home Gallery (2C400).

The CEDIA Smart Home Gallery has been designed to educate the design and construction community, supporting CEDIA and ISE's strategy of raising awareness among this public. This immersive experience shows the future of smart home technology through real-life projects. Located adjacent to the Connected Classroom, attendees will be able to explore interactive exhibits that demonstrate cutting-edge solutions for creating a connected and efficient home environment. The gallery includes content that provides valuable information on the design and implementation of smart home systems, specifically aimed at architects and designers.

The Multitechnology Zone It is located in pavilions 3, 5 and 8.1. Hall 3 is the location of many of ISE's big brand exhibitors, and also AVIXA Xchange LIVE (3R150). Pavilion 4 will house the areas of Digital Signage and DooH and AV Broadcasting. The area of lightning and staging is located in pavilion 6, like the Live Events Stage (6B100). Pavilion 7 is once again the location of the training area. audio. In addition, the fair will have the ISE Sound Experience, comprising 19 audio demonstration rooms in Hall 8.0, and the outdoor demonstration area between Halls 3 and 4.

In addition to being part of the Multitechnology Zone, pavilion 8.1 has interesting spaces such as the Esports Arena, he Robotics and Drone Arena, the Discovery Zone (with exhibitors making their debut at ISE) and the AVIXA TV Studio.

He Robotics and Drone Arena will present the latest models of humanoid robots G1 and Go2, as well as the robotic dog Go2-W. These products showcase the exceptional capabilities and innovative spirit in the development of intelligent robotics. On the other hand, attendees will be able to control FPV (first-person vision) drones through an obstacle course using special glasses, which will offer an exciting and immersive experience. On the other hand, Laslo Rudolph, from Lang, will talk about the role of drones in the events industry, providing valuable knowledge about their practical applications. It should also be noted that students from the Polytechnic University of Catalonia will create a work of art, which will be produced in stages throughout the week. Additionally, Flock Drone Art will host an indoor show using LiteBee drones.

And right in the heart of Fira, outside halls 4-7, is the Congress Square with the new Innovation Park de ISE, una vibrante plataforma para que las empresas emergentes compartan sus ideas visionarias. Comisariado por los renombrados expertos en capital riesgo de Plug & Play, este escenario ofrecerá dinámicas sesiones de pitching durante los cuatro días de la feria. El Pitching Stage del Innovation Park ofrece una oportunidad única para explorar ideas innovadoras, fomentar la colaboración y conocer las innovaciones que definirán el panorama del sector en los próximos años.

Treasure Hunt

A good option to discover all the corners of the fair is to participate in the interactive Treasure Hunt experience. For the third year in a row, attendees will be able to complete challenges through the official ISE app, following clues and completing challenges. By finding and scanning a certain number of QR codes at participating exhibitor booths, they will receive a special prize from ISE and have the opportunity to enter raffles.

Participating exhibitors will be indicated on the app's Treasure Map and on the event's drop-down map. There will be two prize draws during ISE 2025, the first on Wednesday, February 5 and the second on Friday, February 7. The grand prize winners will be announced at the Robotics and Drone Arena in Hall 8.1.

Another of the most anticipated experiences of ISE 2025 is the Hackathon inaugural, which will bring together the best student teams from prestigious institutions such as ESADE, UPC, UPF, Bocconi University, HEC and La Salle. These talented finalists will compete for the prestigious ISE Hackathon trophy, tackling real-world challenges across three key tracks: cybersecurity, sustainability and innovation. The Hackathon begins at 8:00 a.m. on Thursday, February 6, and concludes on Friday, February 7, with the presentation of the projects at 12:00 p.m. on the Pitching Stage in Congress Square, followed by an awards ceremony at 3:00 p.m. at which the winning teams and projects will be announced.

Finally, note that during the celebration of ISE 2025, the organization offers each attendee a free transportation pass valid for five days for the city's trains, subways and buses. In addition, this year, the pass also includes the trip between the airport and the city. On the other hand, a free shuttle bus service (ISE Shuttle) will connect the center of Barcelona with the North and South entrances of Fira Gran Vía.

As usual, Digital AV, an Underwood Communication publication focused on audiovisual integration, will publish a Special during ISE 2025 with all the information that the fair generates.