MediaKind allows DAZN to offer seamless streaming during the Club World Cup

MK.IO's elastic, cloud-native streaming platform MediaKind has supported the smooth, high-quality broadcast of the FIFA Club World Cup 2025 for DAZN worldwide.

MediaKind was DAZN's exclusive partner for live event streaming in the cloud via Azure. Thanks to its API-based design, your real-time adaptability and the cloud elasticity, MK.IO enabled DAZN to deliver professional-quality video with low latency and at scale, regardless of geography, platform or device.

James Pearce, Senior Vice President of Broadcasting and Streaming at DAZN, notes that "broadcasting the 2025 FIFA Club World Cup to football fans around the world requires reliability and agility. MK.IO has helped DAZN scale effortlessly, adapt in real time and deliver a seamless streaming experience. The service has simplified our operations and helped us make world-class football more accessible than ever across all devices to fans around the world with complete confidence."

Based on decades of video engineering experience, MK.IO enabled DAZN coordinate end-to-end video workflows, from ingest to playback, while dynamically scaling in response to match schedules and global demand spikes. The upgrade to MK.IO contributes to DAZN's growth and unifies operations and delivery into a highly scalable, resilient and cloud-agnostic service.

“We are very proud to have supported DAZN to bring this global tournament to fans around the world,” he highlights. Allen Broome, CEO of MediaKind. "Together, we've set a new benchmark for what's possible in cloud sports streaming. The MK.IO platform was built for times like this, when scale, simplicity and reliability come together to deliver incredible live experiences."

In addition to supporting the tournament, DAZN has also selected MediaKind's cloud-connected technology as a solution for its 24/7 linear channel processing. The initial deployment supports 40 channels and runs at DAZN facilities, with additional expansion plans.