Gravity Media will implement “large scale” XT-VIA and LSM-VIA from EVS in its fleet of mobile units

XT-VIA servers and LSM-VIA playback systems from EVS will be the standard in all production environments, including mobile units, Gravity Media, a global production solutions provider.

The investment, revealed within the framework of IBC 2025, aims to significantly improve the multimedia services and the facilities infrastructure from Gravity Media, offering “the best performance, reliability and scalability for premier sports, entertainment, news and corporate events around the world.

This investment in EVS consolidates the position of Gravity Media as a provider of integrated production services and facilities. The company currently operates in markets such as Australia, the Middle East, the United Kingdom, Ireland, the United States, France, Belgium, Germany, Italy and the Netherlands, among others.

John Newton, president and CEO of Gravity Media, explains that the integration of solutions such as LiveCeption from EVS, the servers XT-VIA or reproduction systems LSM-VIA They are based on their mission of “search and provision of creative and technological excellence.” "This strategic investment underscores our commitment to pioneering the future of live production technology. (…) With EVS as one of our trusted partners, we are well equipped to meet the dynamic demands of next-generation live productions globally."

The agreement also includes a service level agreement (SLA) complete of Cerebrum with EVS. Currently, the system is already deployed to manage orchestration, control system and SDN from IP-enabled Gravity Media mobile units.

Serge van Herck, CEO of EVS, considers that the extension of its agreement with the production services company represents “an important milestone en nuestra ambición compartida de transformar el futuro de la producción en directo”, reflejando “nuestra dedicación mutua a la innovación, la excelencia y la búsqueda de nuevas posibilidades en la tecnología de radiodifusión”. “A medida que la industria avanza hacia flujos de trabajo más inteligentes, descentralizados y flexibles, nuestra tecnología está diseñada para evolucionar y liderar. Con Cerebrum proporcionando la coordinación y un acuerdo de servicio integral, esta asociación garantiza que Gravity Media esté preparada para afrontar los retos del mañana y aprovechar las oportunidades de un entorno mediático en rápida evolución”, subraya.

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