The television market is concentrated in a context of economic and advertising crisis28 December 2012 [+] The decrease in advertising investment figures is evident with around 1,800-1,850 million euros and a decline of around 18% (400...
Tadeo Jones sneaks into the Puerta del Sol clock for the chimes28 December 2012 [+] In an interesting cross promotion by Mediaset España, the exploring bricklayer will experience a new “minute of glory” on New Year's Eve, after his great year, in...
Ghislain Barrois: “with the crisis, when the public goes to the cinema they do not want to be disappointed”27 December 2012 [+] Ghislain Barrois, CEO of Telecinco Cinema, takes stock of the excellent results of Spanish cinema in 2012 and states that “we all thought that...
'Hospital Central', the longest-running television series in Spain, ends its broadcast in its 300th episode27 December 2012 [+] Film directors of recognized prestige such as Gracia Querejeta, Miguel Albaladejo, Miguel Bardem, Álvaro Fernández Armero, Belén Macías and Jorge Sánchez Cabezudo have directed...
Mediaset España finalizes the launch of Nueve, a new channel aimed at the large female audience17 December 2012 [+] With the birth of Nueve, on January 2, Publiespaña opens to the market a new commercial support segmented by gender towards one of...
Mediaset co-produces three miniseries with Lux Vide5 December 2012 [+] 'The Arabian Nights', 'Romeo and Juliet' and 'Ana Karenina' are the three projects on which Mediaset España is already working hand in hand...
In one year, Mitele manages to serve more than 14 million on-demand videos4 December 2012 [+] Now, after a year of existence, Mitele begins a new stage in its commercial journey with the launch of ADLIVE, a pioneering concept of...
'Pasapalabra', on iPhone and iPad, offers participation in an environment recreated in 3D3 December 2012 [+] Users will be able to undergo the tests of a real simulation of a complete program, practice in the main challenges of the popular competition...
F5 ayuda a Mediaset España a controlar los gastos operativos y de capital relacionados con el almacenamiento de los datos28 November 2012 [+] El proyecto, liderado por Omega Peripherals, partner de F5, logra reducir de un día a cuatro horas el tiempo necesario para llevar a cabo ...
First campaign with VPAID TimeLine technology (Video Player Ad Interface Definition)21 November 2012 [+] Publimedia Gestión, Samsung, Starcom and Mediamind develop the first online interactive spot campaign in Spain through the Mediaset websites. ...
OMD revolutionizes TV advertising by chaining three spots under the red halo of Vodafone8 November 2012 [+] OMD designs a complete multimedia campaign for the new Vodafone REDvolución proposal. In the 'La Voz' program, Vodafone bought a Premium advertising space...
Mediaset España closes the third quarter with a net result of 3.1 million euros25 October 2012 [+] In the television market, which according to internal estimates from January to September would have contracted its advertising investment by around 18.3% compared to the first...
Mediaset España reinforces its advertising marketing structure19 October 2012 [+] Mediaset España appoints Giuseppe Tringali as president of Publiespaña, the company that manages the group's advertising. Mediaset's reference shareholder...
Connected television begins to bid for the audience17 October 2012 [+] Throughout the month of September, a total of 51.3 million videos were consumed on the RTVE website during 5.1 million ...
'The Voice' on Telecinco relies on Roland monitoring3 October 2012 [+] Telecinco's new talent-show, 'La Voz', relies on the M-48 personal monitor system, as well as an M-480 console to provide all...
Mitele launches an app for Samsung tablets and smartphones14 September 2012 [+] This new free application allows you to view all the audiovisual content of the Mediaset Spain channels and is exclusively on Samsung Apps Mediaset...
wTVision collaborates in the talent show 'Everyone is good'20 July 2012 [+] wTVision provides its services to Everybody is Good, the new talent show produced by La Competencia and broadcast by Telecinco. From the...
Mediaset, together with Risto Mejide and Marc Ros, create the production company 60dB19 July 2012 [+] The production company will specialize in entertainment formats and branded content will explore new formats arising from the synergy between the advertising sector and...
Competence initiates disciplinary proceedings against Mediaset España8 June 2012 [+] The National Competition Commission (CNC) has initiated sanctioning proceedings against Mediaset España for failing to comply with the Resolution of the CNC Council of...
The Television Academy awards the Special Iris Award to Telecinco for its solidarity project “12 months, 12 causes”6 June 2012 [+] La Academia de Televisión reconoce con este galardón una iniciativa pionera que cumple 12 años y cuya última causa ha concienciado en España a ...
Mediaset España sells its debt in Endemol3 April 2012 [+] Con la venta del 4,2% de la deuda ‘senior’ en Endemol, Mediaset España habría ingresado 46 millones de euros. Mediaset España ha vendido la ...
'Big Brother' finds in Panasonic the technological answer for "the all-seeing eye"7 March 2012 [+] Twelve years have passed since the first edition of Big Brother. Throughout this type, his production company in Spain, Zeppelin Tv...
Mediaset Sport is born, a new brand that brings together Mediaset sporting events5 March 2012 [+] Telecinco, Cuatro and Energy will form the backbone of this new Mediaset España label created to bring together all the sports broadcasts that the...
Mediaset adds premium cinema to its Mitele service17 February 2012 [+] The Mitele.es film catalog will be available in Premium mode, with the right to as many viewings as desired within a period of 24 hours...
The news of Cuatro Bajo Minimums?14 February 2012 [+] After the merger of Cuatro and Telecinco, both networks maintain their own news programs but Mediaset could be reducing the resources it dedicates to...
Energy, the new offer from Mediaset España, begins its emissions in tests27 December 2011 [+] Sports, cinema, international fiction series, premiere docu-realities and a transgressive container for late-night, the main contents of Mediaset's new offer...
How will the change of Government affect the audiovisual sector?28 November 2011 [+] In the opinion of Banesto Bolsa analysts, the Antena 3 and Mediaset España groups will benefit the most from the change of Government. ...
Mitele: Mediaset España concentrates its IP offering on a single portal16 November 2011 [+] Mediaset España has concentrated in a single portal the largest offer on the Internet of Spanish audiovisual groups with some of their most...
