Shure will make it easy to capture high-quality video and audio with the ShurePlus Motiv Video app

The iOS app combines ultra-high-quality audio and video capture with built-in Motiv microphone control, creating an intuitive, centralized video app with premium audio.

Shure has announced the new ShurePlus Motiv Video, a free mobile app designed to integrate camcorder functionality with the audio of the popular Motiv micro line. This will allow content creators to capture important moments without sacrificing audio quality.

The iOS app combines ultra-high quality audio and video capture with integrated Motiv microphone control, achieving an intuitive and centralized video application with superior audio quality. It is designed for iOS content creators, including reporters, recording musicians, vloggers and podcasters, offering on-screen audio metering, enhanced uncompressed audio, and built-in controls to adjust gain and view audio waveform.

Paul Crognale, Shure's global marketing director for musician audio, said: "More and more videos are being shared and recorded on digital, mobile and social media platforms. That's why it's extremely important to be able to capture professional-quality audio for these videos."

“Whether it's a reporter doing field interviews about breaking news or vloggers capturing videos at a concert, sound quality is critical and the standard video application rarely provides desirable clarity. ShurePlus Motiv Video produces uncompressed audio, which allows us to achieve high fidelity to the original audio source and greatly exceed the results obtained in standard recordings,” adds Crognale.