Artificial intelligence democratizes content transmission

Omar Álvarez, Head of intelligent video at Cinfo, analyzes in this Tribune how artificial intelligence has managed to popularize content transmission.

The artificial intelligence has ceased to be a science fiction concept and has become a reality that is ttransforming habits of consumption, production and broadcasting of content.

They are unlimited potential to automate processes y optimize technical resources It has not gone unnoticed by television networks, production companies, content providers or OTT platforms, which are increasingly seeking new technological solutions, alternatives to traditional systems, with which to make their investments profitable. But the real revolution is in the democratization what it entails and the possibilities it offers in terms of recording, editing and broadcasting content for a non-professional audience.

Until now, only large media outlets or companies had sufficient resources to be able to carry out live broadcasts. Currently, and thanks to automatic tracking technologies such as tiivii, Cinfo, based on artificial intelligence and video analytics, the emission and distribution possibilities are endless. From the broadcast of small shows or concerts, through festivals or school leagues to municipal plenary sessions or grassroots or minority sports competitions.

It could be said that artificial intelligence has achieved popularize content streaming. As? Opening this opportunity to very diverse audiences, allowing them to reach large audiences through their own channel (television, web, social networks...) to offer audiovisual productions on demand (DVO), thus adapting to new social habits, increasingly focused on personalization.

With solutions like Tiivii andThe viewer decides the place, time and device in which to enjoy your favorite concert, your club's match or your child's festival, becoming a new ally to take into account to increase loyalty and the fan phenomenon.

Tiivii's smart technology allows record, perform and broadcast in real time and automatically all types of events, without the need to move technical equipment or make large investments. It is possible thanks to the installation of an automated camera system, with 4K quality, and connected to the Internet at strategic points in the venues, which can offer a composite panoramic image, thanks to its 180-degree vision.

Solutions that learn

Thanks to the application of deep learning and computer vision techniques, tivii algorithms allow you to follow the action automatically, without the need for human intervention, zoom in on the image and choose the best shots at all times so that the viewer does not miss any important details. They take less than 0.10 seconds to make decisions, so there is also no perception of delay.

Another of the great advantages of these new technological solutions is that they make professional visual and technical resources available to the amateur user, such as the possibility of introducing the narration of a live commentator, graphics, statistics, virtual reality experiences or advertising.

Technologies like Tiivii are not only revolutionizing the way the audiovisual sector works, but are the future of a new way of understanding, experiencing and transmitting leisure, now, increasingly, within the reach of everyone and for everyone.