LiveU and Athletic Sports Group join forces to show sports contribution and distribution at Sportel Monaco

ASG Broadcast Services manages hundreds of live broadcasts around the world thanks to LiveU links and the Matrix platform.

LiveU y Athletic Sport Group (ASG) have joined forces to offer broadcasters and editors a complete sports production service and live content distribution over IP. The solution offered by ASG Broadcast Services incorporates LiveU's cloud-based Matrix video distribution platform, enabling sports rights holders and content owners to reliably and cost-effectively livestream their sporting event to multiple destinations and television stations around the world.

ASG Broadcast Services manages hundreds of live broadcasts around the world. The group originally used LiveU's cost-effective contribution and distribution solutions for fighting sports and now uses its technology for several sports properties, including soccer and the recent international distribution of the Swiss National Ice Hockey League.

"LiveU offers a great solution for our customers, delivering high-quality sports content to broadcasters and media outlets at a fraction of the cost of satellite or fiber transmissions. The Matrix platform will allow our customers to share their live broadcasts from anywhere in the world and from local sports teams within the same region so that fans can experience the excitement of the game wherever they are," he says. Nino Ockhuysen, CEO of the ASG Group.

Zion Eilam, vicepresidente de ventas para EMEA en LiveU, comenta que “con nuestra base de más de 3.000 clientes en todo el mundo, LiveU Matrix ofrece a los propietarios de derechos y a las agencias de deportes la oportunidad de maximizar el alcance global de su contenido más allá de la oferta de distribución tradicional”.

Basado en la tecnología de LiveU, LiveU Matrix se basa en el protocolo de transporte fiable de la empresa (LRT) para la entrega de vídeo sólido sobre redes IP no garantizadas.

ASG y LiveU llevarán a cabo demostraciones de esta propuesta en Sportel Monaco, del 21 al 23 de octubre de 2019.