Todd Denis Named Vice President of Marketing at Ross Video

Ross Video strengthens its leadership team with Todd Denis, who will serve as vice president of marketing.

Denis has 20 years of experience in creating marketing systems based on effective strategic planning, attractive content and operational efficiency. He graduated from Vancouver Film School and has an executive master's degree from UCLouvain (with research focused on the emerging viability of live streaming sports), along with recent certification in product marketing from the Product Marketing Alliance and in growth marketing from the CXL Institute.

Ross Video's new vice president of marketing has contributed his knowledge and talent to companies such as Cineplex, he canadian olympic team (including on-site marketing at the Sochi and Rio Olympic Games), and Anheuser-Busch/Budweiser (implementing marketing innovation programs with the company's professional sports partners, including the NHL, MLB, NASCAR and NFL). Denis spent the first half of his career in the agency world, directing content and interactive projects for companies such as Adobe, Intel y Adidas.

Jeff Moore, executive vice president and CMO of Ross, considers that “Todd's experience comes to us at a time when the need for an online digital dialogue with our customers is paramount.” "Increasingly, clients are self-directed in their search for information and solutions to their live production challenges. Todd's experience and knowledge will greatly help us align with the needs and expectations of those clients," he adds.

On the other hand, Todd Denis values ​​very positively having made the leap to Ross Video: "Working with such a trusted brand and on such innovative products is truly exceptional. I am delighted with the opportunity to expand Ross's marketing capabilities so that more customers can discover and engage directly with us."