Cinemas WTC opens a multiplex with Christie projectors

The new 14-room complex that has just opened Cinemas WTC in Mexico City installs movie projectors Christie en el rango de los 14000 a los 22000 lúmenes, corriendo la instalación a cargo de T&T Cinema.

It is a completely new cinema, with 14 rooms, nine of them traditional and five VIP that, together, add up to more than 2,000 comfortable seats, fully reclining, in a stadium-type design, which allows excellent visibility from anywhere. All The screens are 26 x 10 meters, one of the largest in Mexico, and 5.1 sound.

This cinema is the first opening of Cinemas World Theatre Concepts, a new company led by Miguel Ángel Dávila, who in 1995 founded the chain that revolutionized the way of watching movies in Mexico. Recovering the essence of watching the cinema and the quality of the service were the ideas that gave rise to this new proposal.

Cinemas WTC is an independent, neighborhood and regional cinema at the same time, which has opened its doors as a trigger for the recovery of the film industry in Mexico, with an approach that invites you to see cinema as it should be seen, in accordance with the company's mission.

For projection systems, the new complex has trusted Christie as its main supplier “because its projectors are the most reliable and cutting-edge in the industry,” he explains. Miguel Angel Davila, president and founding partner of Cinemas WTC. “Christie machines provide stunningly realistic colors, excellent image quality and sharpness, and unmatched brightness, allowing us to deliver the best possible viewing experience to our audiences.”

“We are also surprised by how user-friendly these projectors are and how easy they are to maintain,” continues Dávila. "In addition, from the first minute we approached them, Christie has provided us with extraordinary service and support. Without a doubt, this brand has proven to be a very important business partner and we hope to continue using their projectors for the rest of our rooms."

In that sense, in the mind of the new film exhibition company is to be a meeting point for film lovers that has a lot of quality. Thus, the Cinemas WTC team focused on designing a service proposal “taking care of the most basic things, but at the same time the most difficult and important: quality in clear and brilliant projection and audio, comfort and cleanliness, fresh food and drinks, and always being received with a smile, to live a great experience that could not be replicated at home,” explains Dávila.

Finally, the president of Cinemas WTC does not want to stop highlighting the service provided by Christie México y su partner local T&T Cinema: “Both companies, like our team, have always ensured that our customers are very satisfied with their cinematographic experience.”

For its part, Ernesto Armus, director de la división de Cine de Christie en México, señala que “nos produce enorme satisfacción que Miguel Ángel Dávila, que revolucionó la industria del cine en nuestro país, haya confiado en Christie para poner en marcha su nuevo proyecto que apuesta por la calidad y vanguardia tecnológica. Esperamos acompañarlo en muchos cines más y ayudarlo a elevar la experiencia de ir al cine. También queremos agradecer a nuestro partner T&T Cinema por su excelencia en la integración del proyecto”.