Fastly helps enterprises detect and block threats at the edge
Enhanced bot management capabilities leverage the power and performance of the Edge Cloud Platform Fastly, and are now available and fully integrated into your security offerings.
Your proposal significantly reduces the risk of fraud, DDoS attacks, account takeover and other abuses. Fastly Bot Management represents an important cybersecurity milestone for the company, based on its proven expertise in bot mitigation and the capabilities currently available in its Next-Gen WAF.
Christopher Rodríguez, Research Director, Security & Trust, IDC, destaca que “las organizaciones ofrecen cada vez más experiencias digitales mejoradas a sus usuarios en el borde. No es de extrañar que los ciberadversarios les hayan seguido, por lo que la necesidad de detectar -y detener- los ataques lo más cerca posible de la amenaza nunca ha sido mayor. La decisión de Fastly de ampliar y mejorar sus capacidades de protección contra bots en su plataforma insignia de edge cloud no solo es oportuna, sino, además, una evolución natural de la estrategia global de ciberseguridad de la compañía”.
Kip Compton, Chief Product Officer at Fastly, highlights that “every day, bad actors, including bot operators, attempt to fraudulently disrupt and monetize e-commerce and other Internet traffic with automated attacks, putting organizations at risk of fraud, security attacks, and account takeovers. Organizations need quickly protect good traffic y block malicious traffic“.
“With Fastly Bot Management as a unified part of our security offerings, all powered by Fastly's Edge Cloud platform, we are helping our customers – especially global e-commerce and media companies – defend against these attacks with a security solution. unique and easy-to-use platform that adapts to the needs of your websites and applications and reduces the risk of fraud and infrastructure costs,” he adds.
Fastly's Bot Management solution enhances overall enterprise security capabilities, which customers rely on to significantly increase their security in real-world deployments. In fact, while many security tools are not configured to block traffic in order to avoid incorrectly blocking legitimate traffic, the Next-Gen WAF de Fastly It is used in “full lockdown mode” by nearly 90% of customers, a direct reflection of the trust customers have in Fastly solutions.
“Fastly's new bot management solution offers granular visibility and allows us to establish rules to let good traffic in and keep bad traffic out, helping us protect our content and reduce infrastructure costs,” he says. Paul Laleu, Chief Technology Officer, Le Monde.
How it works
Fastly Bot Management helps protect websites, applications, and valuable data from malicious automated traffic. It instantly classifies malicious and non-malicious bots at the network edge and provides multiple mitigation techniques on both the server and client sides. Built for modern development teams, Fastly Bot Management helps reduce complexity by being easy to use, developer-friendly, and high-performing thanks to the power of Fastly's Edge Cloud Platform.
Customers will benefit from the rreduction of fraud and abuse of resources through a multilayer approach that automatically identifies and stops malicious bots that drive fraudulent activity, such as account takeover and credit card attacks, which can lead to poor customer experiences, costly refunds, and overloaded customer service. Deploying and applying at the edge reduces origination costs by serving traffic only to real customers.
Additionally, a protected customer experience with Fastly's edge-based solution helps reduce latency and maintains application performance, while client-side features such as challenge flows reduce buyer friction and promote higher conversion rates.
Lastly, Fastly Bot Management provides a unified bot mitigation, application security and delivery services through an easy-to-use developer console that allows teams to quickly deploy and block attacks.
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