France 24 (FMM) renews its content programming suite with Mediagenix

Mediagenix Content Schedulling, a multi-platform programming solution based on AI and operating from the cloud, will allow France Media World (FMM) Optimize content management of linear channels and on-demand platforms France 24.

FMM operates key channels for French international broadcasting, such as the news channel France 24 (broadcast in French, English, Arabic and Spanish), the public news and current affairs broadcaster RFI (which broadcasts worldwide in French and 16 other languages), and the radio station Monte Carlo Doualiya, which broadcasts in Arabic from Paris to the Middle East, Mauritania and Djibouti.

Recently, France 24 buscaba modernizar su solución de programación, incluyendo sumar la capacidad de programar todas sus plataformas a la carta, así como poder desplegar toda la solución en la nube. Tras estudiar el mercado, la dirección técnica de la cadena decidió apostar por Mediagenix Content Scheduling, suite de programación multiplataforma basada en IA que permite operar “de forma inteligente” y escalar y pasar a despliegues multiplataforma “sin toparse con la espiral de costes y complejidades operativas”.

Pamela David, directora de ingeniería de TV e integración de sistemas de France Media World, consider that Mediagenix It will be a “fundamental part” to “equip our France 24 channels with the best programming and content management solutions.” “The Mediagenix programming solution offers our staff maximum flexibility to adjust programming when important events occur and react to changes in news priorities,” he notes.

On the other hand, Françoise Semin, commercial director of Mediagenix, celebrates the trust deposited by FMM: "France Médias Monde is a truly global broadcaster, and France 24's journalism and news gathering are more important than ever in today's challenging world. We are therefore delighted that France Médias Monde has chosen Mediagenix's award-winning programming solution to provide the critical flexibility and agility that France 24 needs."

The training specialist Blue Rabbits Training, based in Paris, will train France 24 staff on how best to use the Mediagenix scheduling solution, which will go live for FMM on next year.