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Articles about 'Mediaset España'

Publiespaña comercializará la publicidad de los canales en TDT de Squirrel

Publiespaña will market the advertising of Squirrel's DTT channels
19 December 2025

[+]

Publiespaña closes a strategic agreement with Squirrel for exclusive advertising marketing starting January 1, 2026 of the...

Mediaset España prepara ‘Vida Perra’, un formato de sketches ambientado en un parque para perros

Mediaset España prepares 'Vida Perra', a sketch format set in a dog park
9 December 2025

[+]

Mediterráneo Mediaset España Group, in collaboration with Dynamo Audiovisual, begins filming 'Vida Perra', a satirical comedy set in a single location. Life ...

Unai Iparragirre, hasta ahora director de EITB, se incorpora a Mediaset España como director de Antena

Unai Iparragirre, until now director of EITB, joins Mediaset España as director of Antena
4 December 2025

[+]

Mediaset España embarks on a new stage in the Antenna and Marketing areas with the incorporation of two professionals with proven experience and training...

Mandarina: Construyendo memoria colectiva con la renovada confianza de Mediaset y la libertad de las plataformas

Mandarina: Building collective memory with the renewed confidence of Mediaset and the freedom of the platforms
2 December 2025

[+]

Santi Botello (executive director) and Pedro Revaldería (CEO) offer an unprecedented look at the present of Mandarina, a historic Spanish production company that, after a complex period,...

Publiespaña evoluciona a un paradigma cross-media con la integración de los datos de iVoox

Publiespaña evolves to a cross-media paradigm with the integration of iVoox data
28 November 2025

[+]

The incorporation of the iVoox environment into Publiespaña's audience and data-driven advertising ecosystem represents a new step in the digital transformation and integration strategy...

La gran revolución técnica de ‘Gran Hermano’ en su 25º aniversario

The great technical revolution of 'Big Brother' on its 25th anniversary
6 November 2025

[+]

Miguel Martín, general director of Zeppelin, opens the doors of the new house of 'Big Brother' (Mediaset España), a complex located in the newly ...

La casa de ‘Gran Hermano’ (Telecinco) se muda a Tres Cantos para desplegar la tecnología más avanzada de su historia

The 'Big Brother' house (Telecinco) moves to Tres Cantos to deploy the most advanced technology in its history
31 October 2025

[+]

The twentieth edition of 'Big Brother', produced by Mediaset España in collaboration with Zeppelin (Banijay Iberia), leaves Guadalix de la Sierra behind to move...

La primera temporada de ‘La Favorita 1922’ se verá en Latinoamérica vía HBO Max

The first season of 'La Favorita 1922' will be seen in Latin America via HBO Max
13 October 2025

[+]

Mediterráneo Mediaset España Group has sold the first season of 'La Favorita 1922' to HBO Max (Warner Bros Discovery) in Latin America, which represents the...

Mediaset alcanza un acuerdo con la NFL para emitir el histórico Madrid Game y la Super Bowl LX

Mediaset reaches an agreement with the NFL to broadcast the historic Madrid Game and Super Bowl LX
10 October 2025

[+]

Superbowl LX and the 2025 NFL Madrid Game, a match that will give Spanish viewers the opportunity to see for the first time a...

Presente y futuro de Mediaset Infinity, la nueva plataforma con espíritu AVOD de Mediaset España

Present and future of Mediaset Infinity, the new platform with AVOD spirit from Mediaset España
10 July 2025

[+]

Juan Baixeras, director of the digital channels division of Mediaset España, presents the conceptual and technological pillars of the Mediaset platform...

Publiespaña redefine la experiencia comercial en OTT con su propuesta Ad Infinity

Publiespaña redefines the OTT commercial experience with its Ad Infinity proposal
25 June 2025

[+]

The launch of Mediaset España's new digital content platform, Mediaset Infinity, aims to redefine the commercial experience in the OTT environment with...

Mediaset España inicia en colaboración con Vodevil Entertainment la producción de ‘Ex. La Vida Después’

Mediaset España begins the production of 'Ex. Life After
6 June 2025

[+]

Ana Milan will host the new format for Cuatro' Ex. 'La Vida After', a production by Mediaset España together with Vaudevil Entertainment (Risto Mejide) and...

Eduardo Blanco, nuevo director de entretenimiento y actualidad de Mediaset España

Eduardo Blanco, new director of entertainment and current affairs at Mediaset España
30 May 2025

[+]

Mediaset España renews its leadership with the signing of Eduardo Blanco (La Cometa TV, Producciones Mandarina) as director of entertainment and current affairs. Graduate in...

Mitele renueva su plataforma de streaming convirtiéndose en Mediaset Infinity

Mitele renews its streaming platform becoming Mediaset Infinity
29 May 2025

[+]

Mediaset España will culminate Mitele's technological and brand transformation in the coming weeks with the launch of Mediaset Infinity, its renewed platform...

Shine Iberia produce ‘Pura Sangre’, la nueva serie de Telecinco

Shine Iberia produces ‘Pura Sangre’, the new Telecinco series
9 May 2025

[+]

Intrigues, secrets and conflicts of an aristocratic family dedicated to horse breeding form the backbone of the plot of 'Pura Sangre', new Telecinco series...

Mitele Plus será accesible desde Prime Video España

Mitele Plus will be accessible from Prime Video Spain
25 April 2025

[+]

Mediaset España and Prime Video have reached an agreement to offer the Mitele Plus platform as an extra subscription on Prime Video in Spain. ...

DV360: “2025 será el año en el que las marcas se adapten y estén en la TV conectada”

DV360: “2025 will be the year in which brands adapt and are on connected TV”
18 March 2025

[+]

Google's programmatic solution to manage and optimize digital campaigns in multiple formats and channels, DV360, wanted to shed light on the opportunities...

Juan Baixeras liderará la División de Canales Digitales en Mediaset España

Juan Baixeras will lead the Digital Channels Division at Mediaset España
4 March 2025

[+]

Juan Baixeras joins Mediaset España as director of the Digital Channels Division. In addition, the group creates the Management Division of...

‘Caiga Quien Caiga’ regresa a Telecinco con producción de Warner Bros. ITVP España

'Caiga Quien Caiga' returns to Telecinco with production by Warner Bros. ITVP Spain
15 November 2024

[+]

Mediaset España and Warner Bros. ITVP Spain are working on the development of the popular format 'Caiga Quien Caiga' that will soon return to the grid...

Conecta Digital debate las tecnologías disruptivas con grandes posibilidades en la producción

Conecta Digital debates disruptive technologies with great possibilities in production
5 November 2024

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The first day of Conecta Digital, which takes place in Madrid on November 5 and 6, has provided a portfolio of solutions, ...

Alberto Carullo asumirá en enero la dirección general de contenidos de Mediaset España

Alberto Carullo will assume the general direction of content at Mediaset España in January
30 October 2024

[+]

Next January, Mediaset España will entrust the group's general management of Content to Alberto Carullo, succeeding Manuel...

Prime Video y Mediterráneo Mediaset España Group renuevan dos temporadas de ‘La que se avecina’

Prime Video and Mediterráneo Mediaset España Group renew two seasons of 'The one that is coming'
28 October 2024

[+]

Prime Video and Mediterráneo Mediaset España Group have signed an agreement for the renewal of two new seasons of 'La que se cerca', the...

Publiespaña pone en marcha Contextu-Ads una propuesta que aplica publicidad contextual e IA a la televisión conectada

Publiespaña launches Contextu-Ads, a proposal that applies contextual advertising and AI to connected television
24 October 2024

[+]

The innovative advertising solution Contextu-Ads developed by Publiespaña, a subsidiary of Mediaset España, generates a thematic association in real time between the advertising that is ...

Mediaset España y Plano a Plano ruedan en Cádiz ‘Ella, maldita alma’

Mediaset España and Plano a Plano shoot 'She, damn soul' in Cádiz
16 October 2024

[+]

Produced by Mediaset España in collaboration with Plano a Plano and created by Aurora Guerra, 'She, damn soul' is a fiction series based...

Fremantle España produce ‘La noche del gran show’, un nuevo programa de Telecinco con Dani Martínez

Fremantle Spain produces 'La noche del gran show', a new Telecinco program with Dani Martínez
19 September 2024

[+]

The Cartuja Center theater hosts the recording of the adaptation of the British format 'The Big Show', a program marked by humor and...

Telecinco renueva imagen gráfica con cortinillas en slow motion y un innovador modo noche

Telecinco renews graphic image with slow motion curtains and an innovative night mode
30 August 2024

[+]

Simplicity, uniformity, clarity and simplicity are the keys that underpin Telecinco's new graphic line, which will be present on the air starting this Monday...

Mediaset tendrá su propia ‘Paquita Salas’: ‘La agencia’, nueva serie sobre una agencia de representación

Mediaset will have its own 'Paquita Salas': 'The Agency', a new series about a representation agency
2 July 2024

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'The Agency', the next series from Mediaset España in collaboration with Good Mood and executive production by Daniel Écija, will adapt 'Call my agent',...

South Series adelanta las claves de su segunda edición, que regresa a Cádiz en octubre

South Series previews the keys to its second edition, which returns to Cádiz in October
11 June 2024

[+]

After a first edition with more than 3,700 accredited professionals, the South Series festival returns to Cádiz from October 25 to 31, reinforcing...

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