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Articles about 'Mediaset España'

El Efecto Omnicanal: la ventana de Publiespaña a la publicidad televisiva del futuro

The Omnichannel Effect: Publiespaña's window to the television advertising of the future
16 March 2026

[+]

Publiespaña and The Trade Desk shed light on the opportunities of omnichannel advertising to agencies and advertisers at the event The Omnicanal Effect,...

La Fórmula 1 y MotoGP regresan a Mediaset España

Formula 1 and MotoGP return to Mediaset Spain
12 March 2026

[+]

Five key events on the motorsports calendar, the Formula 1 Grands Prix of Madrid and Barcelona and the races of...

Mario Rodríguez asume la presidencia de Mediaset España

Mario Rodríguez assumes the presidency of Mediaset Spain
10 March 2026

[+]

The Board of Directors of Mediaset España, at its meeting this Tuesday, appointed Mario Rodríguez as the new president of the audiovisual group,...

Cristina Garmendia renuncia a su cargo como presidenta de Mediaset España: “Es el momento de iniciar una nueva etapa”

Cristina Garmendia resigns from her position as president of Mediaset España: “It is time to start a new stage”
9 March 2026

[+]

Linked to Mediaset España for more than eight years, and president of the audiovisual group for two years, Cristina Garmendia decides to end by decision...

Massimo Musolino, consejero delegado de Gestión y Operaciones de Mediaset España, anuncia su retirada

Massimo Musolino, CEO of Management and Operations of Mediaset Spain, announces his retirement
5 February 2026

[+]

About to turn 67, Massimo Musolino puts an end to a professional career closely linked to Mediaset España, a group he joined by...

Informativos Telecinco y Noticias Cuatro fusionan plató y redacciones en pos de la “eficiencia y modernización”

Telecinco News and Noticias Cuatro merge set and newsrooms in pursuit of “efficiency and modernization”
4 February 2026

[+]

The fragmentation of audiences, the coexistence with new consumption windows and the evolution of viewers' information channels have led...

Publiespaña comercializa sus nuevos espacios publicitarios 3D, diseñados para los formatos en L

Publiespaña markets its new 3D advertising spaces, designed for L formats
15 January 2026

[+]

La parrilla de Mediaset España ya integra en su oferta publicitaria el nuevo formato en L con elementos 3D de Publiespaña, un desarrollo creado ...

Jon Sistiaga vuelve a Cuatro de la mano de The Tintirin Team para contar la realidad “desde dentro” en ‘Proyecto Sistiaga’

Jon Sistiaga returns to Cuatro with The Tintirin Team to tell the reality “from within” in ‘Proyecto Sistiaga’
12 January 2026

[+]

‘Proyecto Sistiaga’, el nuevo programa de entrevistas que Cuatro produce junto a The Tintirin Team, nace con el objetivo de contar la realidad ‘desde ...

Publiespaña comercializará la publicidad de los canales en TDT de Squirrel

Publiespaña will market the advertising of Squirrel's DTT channels
19 December 2025

[+]

Publiespaña cierra un acuerdo estratégico con Squirrel para la comercialización publicitaria en exclusiva a partir del próximo 1 de enero de 2026 de los ...

Mediaset España prepara ‘Vida Perra’, un formato de sketches ambientado en un parque para perros

Mediaset España prepares 'Vida Perra', a sketch format set in a dog park
9 December 2025

[+]

Mediterráneo Mediaset España Group, in collaboration with Dynamo Audiovisual, begins filming 'Vida Perra', a satirical comedy set in a single location. Life ...

Unai Iparragirre, hasta ahora director de EITB, se incorpora a Mediaset España como director de Antena

Unai Iparragirre, hasta ahora director de EITB, se incorpora a Mediaset España como director de Antena
4 December 2025

[+]

Mediaset España emprende una nueva etapa en las áreas de Antena y Marketing con las incorporaciones de dos profesionales de contrastada experiencia y formación ...

Mandarina: Construyendo memoria colectiva con la renovada confianza de Mediaset y la libertad de las plataformas

Mandarina: Building collective memory with the renewed confidence of Mediaset and the freedom of the platforms
2 December 2025

[+]

Santi Botello (executive director) and Pedro Revaldería (CEO) offer an unprecedented look at the present of Mandarina, a historic Spanish production company that, after a complex period,...

Publiespaña evoluciona a un paradigma cross-media con la integración de los datos de iVoox

Publiespaña evolves to a cross-media paradigm with the integration of iVoox data
28 November 2025

[+]

The incorporation of the iVoox environment into Publiespaña's audience and data-driven advertising ecosystem represents a new step in the digital transformation and integration strategy...

La gran revolución técnica de ‘Gran Hermano’ en su 25º aniversario

The great technical revolution of 'Big Brother' on its 25th anniversary
6 November 2025

[+]

Miguel Martín, general director of Zeppelin, opens the doors of the new house of 'Big Brother' (Mediaset España), a complex located in the newly ...

La casa de ‘Gran Hermano’ (Telecinco) se muda a Tres Cantos para desplegar la tecnología más avanzada de su historia

The 'Big Brother' house (Telecinco) moves to Tres Cantos to deploy the most advanced technology in its history
31 October 2025

[+]

The twentieth edition of 'Big Brother', produced by Mediaset España in collaboration with Zeppelin (Banijay Iberia), leaves Guadalix de la Sierra behind to move...

La primera temporada de ‘La Favorita 1922’ se verá en Latinoamérica vía HBO Max

The first season of 'La Favorita 1922' will be seen in Latin America via HBO Max
13 October 2025

[+]

Mediterráneo Mediaset España Group has sold the first season of 'La Favorita 1922' to HBO Max (Warner Bros Discovery) in Latin America, which represents the...

Mediaset alcanza un acuerdo con la NFL para emitir el histórico Madrid Game y la Super Bowl LX

Mediaset alcanza un acuerdo con la NFL para emitir el histórico Madrid Game y la Super Bowl LX
10 October 2025

[+]

La Superbowl LX y el 2025 NFL Madrid Game, encuentro que brindará a los espectadores españoles la oportunidad de ver por primera vez un ...

Presente y futuro de Mediaset Infinity, la nueva plataforma con espíritu AVOD de Mediaset España

Present and future of Mediaset Infinity, the new platform with AVOD spirit from Mediaset España
10 July 2025

[+]

Juan Baixeras, director of the digital channels division of Mediaset España, presents the conceptual and technological pillars of the Mediaset platform...

Publiespaña redefine la experiencia comercial en OTT con su propuesta Ad Infinity

Publiespaña redefines the OTT commercial experience with its Ad Infinity proposal
25 June 2025

[+]

El lanzamiento de la nueva plataforma de contenidos digitales de Mediaset España, Mediaset Infinity, pretende redefinir la experiencia comercial en el entorno OTT con ...

Mediaset España inicia en colaboración con Vodevil Entertainment la producción de ‘Ex. La Vida Después’

Mediaset España begins the production of 'Ex. Life After
6 June 2025

[+]

Ana Milan will host the new format for Cuatro' Ex. La Vida After', a production by Mediaset España together with Vaudevil Entertainment (Risto Mejide) and...

Eduardo Blanco, nuevo director de entretenimiento y actualidad de Mediaset España

Eduardo Blanco, new director of entertainment and current affairs at Mediaset España
30 May 2025

[+]

Mediaset España renews its leadership with the signing of Eduardo Blanco (La Cometa TV, Producciones Mandarina) as director of entertainment and current affairs. Graduate in...

Mitele renueva su plataforma de streaming convirtiéndose en Mediaset Infinity

Mitele renews its streaming platform becoming Mediaset Infinity
29 May 2025

[+]

Mediaset España culminará en las próximas semanas la transformación tecnológica y de marca de Mitele con el lanzamiento de Mediaset Infinity, su plataforma renovada ...

Shine Iberia produce ‘Pura Sangre’, la nueva serie de Telecinco

Shine Iberia produces ‘Pura Sangre’, the new Telecinco series
9 May 2025

[+]

Intrigues, secrets and conflicts of an aristocratic family dedicated to horse breeding form the backbone of the plot of 'Pura Sangre', new Telecinco series...

Mitele Plus será accesible desde Prime Video España

Mitele Plus will be accessible from Prime Video Spain
25 April 2025

[+]

Mediaset España and Prime Video have reached an agreement to offer the Mitele Plus platform as an extra subscription on Prime Video in Spain. ...

DV360: “2025 será el año en el que las marcas se adapten y estén en la TV conectada”

DV360: “2025 will be the year in which brands adapt and are on connected TV”
18 March 2025

[+]

Google's programmatic solution to manage and optimize digital campaigns in multiple formats and channels, DV360, wanted to shed light on the opportunities...

Juan Baixeras liderará la División de Canales Digitales en Mediaset España

Juan Baixeras liderará la División de Canales Digitales en Mediaset España
4 March 2025

[+]

Juan Baixeras se incorpora a Mediaset España como director de la División de Canales Digitales. Además, el grupo crea la División de Gestión de ...

‘Caiga Quien Caiga’ regresa a Telecinco con producción de Warner Bros. ITVP España

'Caiga Quien Caiga' returns to Telecinco with production by Warner Bros. ITVP Spain
15 November 2024

[+]

Mediaset España and Warner Bros. ITVP Spain are working on the development of the popular format 'Caiga Quien Caiga' that will soon return to the grid...

Conecta Digital debate las tecnologías disruptivas con grandes posibilidades en la producción

Conecta Digital debates disruptive technologies with great possibilities in production
5 November 2024

[+]

The first day of Conecta Digital, which takes place in Madrid on November 5 and 6, has provided a portfolio of solutions, ...

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