Vodafone 360: 360º image in its new campaign in Portugal
Vodafone uses Kinoton's Litefast Magic transparent circular displays in its latest campaign in Portugal. These innovative 360º LED screens promote the new Vodafone 360 Internet service and will be located in El Corte Inglés centers.
The El Corte Inglés shopping centers in Lisbon and Porto have been chosen by Vodafone Portugal to promote its Vodafone 360 Internet campaign through a series of transparent LED displays in a circular format.
Kinoton's Litefast Magic allows you to project circular images with transparency, making it possible to include real objects inside the cylinder, powerfully drawing the users' attention. In the case of this campaign, Vodafone has included some of its 360 terminals within the display.
These installations have been carried out by Lifetime, partner of the German Kinoton in Portugal for the Litefast range.
ByDRAFTING, Dec 9, 2009, Section:Digital Signage
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