Cinema 3D: LG introduces passive stereoscopy in the home

The 3D viewing experience of LG's new range of Cinema 3D TV displays is based on Film Patterned Retarder (FPR) technology, which optimizes the separation of left and right eye images. These images are then merged through the use of lighter, passive glasses without the need for recharging.

LG Electronics (LG) has presented its new series of screens with passive stereoscopy Cinema 3D TV at the Grand Palais in Paris with a spectacular display and in front of more than 1,500 guests. Guests were able to attend the screening of the new 3D film Rio on a huge 27x11 inch screen. During the presentation, two records were broken: that of bringing together the largest number of people watching a 3D movie simultaneously and the record for the largest 3D screen in the world, both records were confirmed by Guinness World Records after the event.

Compared to options based on active technology, based on shuttering the images that both eyes receive, LG is betting on the new Cinema 3D TV range for “more comfortable glasses, brighter images and a greater viewing angle without flickering,” according to the manufacturer.

“We have used our 3D expertise to address consumer concerns such as image flickering and difficult-to-use glasses, and are now prepared to announce a true breakthrough in 3D with the introduction of the new LG Cinema 3D TV,” said Havis Kwon, president and CEO of LG Electronics' Home Entertainment division.

The Cinema 3D TV's 3D viewing experience begins with Film Patterned Retarder (FPR) technology, which optimizes left and right eye image separation. These images are then merged using passive glasses. Weighing only 16 grams, these glasses have no electrical components so they do not produce electromagnetic waves and never need to be recharged.

The resulting image has obtained the “flicker-free” Cinema 3D TV certification awarded by Intertek and TÜV, two renowned European certification agencies, making it the first 3D television to receive this certification. LG states that, with this very homogeneous image, the Cinema 3D TV practically eliminates the feeling of dizziness or eye fatigue that could appear with previous 3D television models, which means that users can enjoy 3D content for longer and with greater comfort.

To increase image quality, LG's Light Boost 3D has been incorporated, a thin film that covers the Cinema 3D TV screen that ensures that 3D images are displayed in full brightness. To counteract any dark areas that can sometimes appear in 3D content, Light Boost 3D creates sharper, brighter images for an even better 3D viewing experience.