Vilau presents at MIPCOM a solution to create participatory formats on TV

Thanks to this proposal, the audience participates live with their webcam or mobile phone in this new ecosystem where traditional TV coexists with the Internet and social networks.

Vilau, a company specialized in interactive communication, will present at the MIPCOM in Cannes its catalog of services aimed at facilitating the use and integration of the different possibilities offered by the Internet in the broadcast of live programs. Vilau is one of the Basque companies that will attend MIPCOM with Basque Audiovisual, which for the fifth consecutive year is attending one of the most important international markets in the world with its own stand.

In addition to Internet participation services in live programs, Vilau's offer also includes various content management options through mobile applications and social networks, as well as online video and streaming platforms. These services have been put into practice effectively, in information programs (connections with correspondents), children (participation in contests) or online TV platforms (Euskadi TV).

Vilau, whose headquarters are in the Basque Country and has branches in the US, Argentina, Germany and Italy, specializes in transforming knowledge and creativity into digital communication projects and interactive spaces. Each of these projects has the support of a multidisciplinary team that deals with creativity, audiovisual communication, computer engineering, telecommunications and multimedia journalism, among other concepts. In this way, the project can be approached in a comprehensive way, from beginning to end.