A pizza ... and a movie, please

The new Pizza Box Office service will offer online titles while they are launched on DVD/Bluray.

The Domino’s Pizza Pizzerías chain and the English study English Lionsgate have closed an agreement to implement an interesting initiative.

Now customers can ask for their favorite pizza and access a whole series of popular films through the site of Domino. The client will only have to choose between a variety of pizzas and a wide variety of films and confirm the order to receive a code to start discharge of the film on a PC/Mac, smartphone or tablet.

The new Pizza Box Office service will offer titles at the same time that they are launched on DVD/Bluray.

Simon Wallis, Domino sales and marketing director, commented that "everyone knows that pizza and cinema are a perfect couple and with our new pizza Box Office, there are even more good reasons to stay at home and watch a good movie while enjoying a very hot pizza."

Chico Avshalom, Coo de Lionsgate UK, has been delighted to "work with Domino on this new innovative service and hope to carry our new releases and cult classics to homes throughout the country while her pizza."

Domino’s Pizza has 770 establishments in the United Kingdom, Ireland, Germany and Switzerland.