The competition breaks with Fremantlemendia and closes an agreement with Televisa

The Mexican group will produce entertainment programs in Spain in collaboration with the Producer The Competition.

Televisa and the producer The competition has closed an agreement for the production of entertainment formats both in Latin America and Spain and Middle Asia-Oriente.

Thanks to this agreement, the Mexican group intends again to establish itself in the Spanish market, which seems to be resisted, and expand its activity to other markets in Asia and the Middle East.

This agreement is an integral part of the Televisa Group strategy to penetrate “more aggressive” in the global market through the development of entertainment formats, thus completing its fiction catalog to strengthen its international presence as a content distributor.

Coinciding with Natpe, which will take place in Miami from January 28 to 30), Televisa and the competition will present its first original formats.

The competition has signed in recent years formats as novel as Farmer looking for a wife, Distant parents, Everyone is good (Telecinco), Famous behind the wheel (The sixth) or With the ass in the air (Antena 3).

Until now, the competition maintained an agreement with the producer owned by RTL-Bertelsmann, FremantleMedia, and antenna shareholder 3. Televisa, on the other hand, has 14.5% of Imagina, after redeeming the participation it maintained in the sixth on the occasion of the fusion with antenna 3.