MAC 2017 organizes a round table on influencers with the presence of Carol Peña, Laura López and Nicanor García

These Instagrammers, who have more than a million followers, will participate in a table that will also feature the presence of marketing experts Montse Gil and Ricard Castellet, coordinated by Josep Maria Ganyet.

They have more than a million followers. Influencers are, without a doubt, the prescribers of the 21st century, at a time when advertising campaigns and ways of communicating with the audience are in full transformation.

The Instagrammers and digital marketing experts who will participate in the round table that will be hosted by the Mercat Audiovisual de Catalunya (MAC), next Wednesday, June 14, at 1:30 p.m. at the Roca Umbert Fàbrica de les Arts facilities (Granollers) know this well. Ricard Castellet, specialist in online Marketing, e-commerce and social media; Nicanor Garcia, architect, photographer and instagramer; Laura López, food stylist; Carol Peña, digital art director and photographer; and Montse Gil, marketing manager of Silhouette, Adidas Sport Eyewear and Neubau Eyewear. The session will be coordinated by Josep Maria Ganyet (CEO of Mortensen and professor at UPF).

MAC 2017 has prepared a complete program, aimed at professionals and also at all those interested in the audiovisual, technological and digital sectors. Virtual reality, 360-degree recording and projection, video games and drones are some of the proposals that can be seen live at the MAC.

This year the MAC also adds the Digital Granollers platform, with activities especially aimed at the educational community and the dissemination of mobility projects related to smart cities.
More information, here.