'Masters of Sewing' leads in its premiere with 2,350,000 viewers

The TVE program produced together with Shine Iberia was a national trending topic throughout the duration of the program, even before it began broadcasting.

The premiere of Sewing masters last night it led the prime time and late night slots in its debut on the La 1 grill. It brought together 2,350,000 people and had an acceptance of 17%. Shaoran was the first contestant to leave the sewing workshop.

The program, presented by Raquel Sánchez Silva and produced by Spanish Television next to Shine Iberia, accompanied by a luxury jury made up of Lorenzo Caprile, María Escoté and Alejandro Palomo, was seen at some point by 5,434,000 viewers. The most watched minute of the program occurred at 11:28 p.m., with 3,064,000 viewers and 18.5% share.

La 1 won yesterday in the prime time (13%), late night (16.3%) and early morning (11.1%) slots, in a day in which the chain recorded an average of 11.5%.

The space led on social networks. The spectators of Sewing Masters They shared more than 13,700 tweets, generating 5.7 million impressions, accumulating more than 25,000 “likes.”

Sewing Masters was trending topic nacional throughout the duration of the program, even before it begins broadcast. Within 20 minutes of starting, it also reached the top positions on the global trending topics table, becoming one of the most talked about topics on the platform worldwide.