ISE 2019 opens its doors to the global AV integration industry

“Hemos hecho todo lo posible para crear nuestro espectáculo más grande y emocionante hasta la fecha -ha asegurado Mike Blackman, director general de Integrated Systems Events-. Después de toda la planificación y preparación, es el momento de abrir las puertas y dejar que la industria audiovisual mundial se una”.

Thus, with this call to become the largest and most brilliant edition that has been held in its history, Integrated Systems Europe (WHEREAS) 2019 has now opened its doors to welcome professionals from all over the world with two keynote conferences, two iconic presentations of projection maps.

Added to this is an extensive professional development program, an additional conference room and increased space to accommodate more than 1,300 of the world's leading manufacturers and AV service providers, including more than two hundred making their debut at the event.

More than three hundred industry experts and thought leaders will share their knowledge and experiences with ISE 2019 attendees in the show's largest and most diverse professional development program to date (more details at Digital AV). This week sees a record number of conferences in the history of the event: ten in total, of which five will take place at RAI Amsterdam and the rest at the nearby Hotel Okura.

These conferences cover key industry verticals, including smart construction; digital signage; virtual, augmented and mixed reality; digital cinema, hospitality; stadiums and attractions and entertainment centers, which shows the commitment of those responsible for ISE to serve an increasingly broad audience of the AV technology end-user community.

The two associations that co-own the event, Avixa y give in, are strongly involved in the development, evolution and educational and professional growth of the fair and its visitors, and this year all content is presented with a complete, intense and current program whose motto is Learn, Discover, Get Inspired,

An innovation of this edition is the main stage of pavilion 8 of the RAI Amsterdam, where during these four days presentations, success stories, debates, etc. will be offered, all of them free for visitors to the event, to show leadership guidance and guidance on best practices.

Two essential presentations, both from the main creative directors in the field of live events, will mark the beginning and end of the 2019 edition. Master designer Bart Kresa will give the opening speech (at 6:00 p.m. today), while Tupac Martir, from Satore Studio, will give the closing speech on Friday at 12:00 p.m. Both will examine the interaction between technology and creativity in their recent projects and its relevance for the audiovisual industry in the future.

Bart Kresa also premieres his latest work on Tuesday, at 4:00 p.m., Sviatovs, a 5-meter-high sculpture with projection maps that will, in all likelihood, mark a new milestone in audiovisual art.

And in another first for ISE, the new nhow Amsterdam RAI hotel is the setting for a spectacular cartographic projection installation, which will be produced during the event by technology from the companies Green Hippo, Panasonic, Lang and Pro Display, together with ISE and RAI Amsterdam.

In terms of exhibition space, an additional 2,500 square meters have been created in Hall 5 to accommodate growing demand from exhibitors. Specifically, more than two hundred companies, covering the entire range of technologies present, are exhibiting for the first time at ISE.

As Blackman emphasizes, "we like to be able to 'refresh' the ISE experience each year by introducing our visitors to new companies and solutions they haven't encountered before. It's another way to ensure that the program brings all the contacts a professional needs."

Digital AV Magazine, “sister” publication of Panorama Audiovisual, will cover everything that happens at this sector event in a Special, sponsored by Sharp.